VP, US Sports Sales

Televisa Univision is seeking a strategic, results-driven Vice President, US Sports Sales to lead revenue growth across our premium sports portfolio. The VP, US Sports Sales will be responsible for developing and executing go-to-market strategies, driving multimillion-dollar advertising and sponsorship revenue, cultivating senior-level client and agency relationships, and partnering cross-functionally to deliver integrated media solutions across linear, streaming, digital, social, branded content, and experiential platforms.

This leader will play a critical role in shaping sales strategy, mentoring high-performing sales teams, and identifying new growth opportunities within the evolving sports media landscape. This role will report into the EVP, US Sports Sales.

• Drive advertising and sponsorship revenue across Televisa Univision’s sports portfolio.

• Own and deliver against significant revenue targets.

• Build and expand senior-level client, agency, and brand relationships.

• Negotiate large-scale media partnerships and integrated marketing agreements.

• Generate new business while expanding existing client investments.

• Develop and execute revenue-driving sales strategies for key sports properties and tentpole events.

• Partner on forecasting, pipeline management, and business planning.

• Analyze market trends, audience insights, and competitive dynamics to identify growth opportunities.

• Leverage data and performance metrics to inform client recommendations.

• Manage the entirety of the Sports Team’s day to day business.

• Lead, coach, and develop a high-performing sales team.

• Establish clear performance expectations and accountability.

• Recruit, retain, and develop top sales talent.

• Collaborate with Ad Solutions, Marketing, Revenue Operations, Research, Production, and Ad Operations teams to deliver integrated client solutions.

• Support development and execution of sponsor ships, branded content, and custom programs.

• Ensure seamless campaign execution and operational excellence.

• Represent Televisa Univision with clients, agencies, sports properties, and industry organizations.

• Maintain expertise in sports media, advertising technology, audience measurement, and marketplace trends.

• Provide strategic insights and recommendations to senior leadership.

• Bachelor’s degree in business, Marketing, Communications, or related field.

• 10+ years of media, advertising, sponsorship, or sports sales experience with a proven track record of revenue growth.

• Experience negotiating multimillion-dollar media partnerships and managing senior client relationships.

• Strong knowledge of linear TV, streaming, digital, social, sponsor ships, and integrated marketing solutions.

• Prior sales leadership and team management experience.

• Strong forecasting, pipeline management, analytical, and financial skills.

• Exceptional communication, presentation, negotiation, and relationship-building abilities.

• Experience in sports media, live events, or sponsorship sales.

• Knowledge of the Hispanic marketplace and multicultural advertising landscape.

• Experience selling integrated, cross-platform marketing solutions.

• Familiarity with audience measurement, advanced advertising products, and data-driven sales strategies is preferred.

• Must be willing to work from a Televisa Univision office in New York.

• Flexibility to support a live sports calendar, including occasional non-traditional hours

• Ability to travel as needed for client meetings, live events, and industry engagements

• Employment/education will be verified

• Applicants must be currently authorized to work in the United States on a full-time basis

Exact compensation may vary based on skills, experience, and location:
Base pay Range $160,000 – 180,000 + Bonus + benefits

Televisa Univision believes that a happy, well-balanced employee is what makes our culture thrive. We offer a wide selection of perks and benefits including PTO; tuition reimbursement; wellness and employee support programs; 401K; and life and other insurance plans. This is all in…