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Commercial Wine Director

Job in New York, New York County, New York, 10261, USA
Listing for: Brobston Group LLC
Full Time position
Listed on 2026-08-30
Job specializations:
  • Sales
    Area Manager, Director of Sales
  • Management
    Area Manager
Salary/Wage Range or Industry Benchmark: 180000 - 240000 USD Yearly USD 180000.00 240000.00 YEAR
Job Description & How to Apply Below
Location: New York

Summary

The Commercial Wine Director leads the commercial development and execution for the U.S. wine portfolio, driving depletion growth, distributor engagement, market execution, and portfolio performance. This role manages a team of Wine Business Development Managers and serves as the primary link between commercial sales, brand teams, field marketing, and distributor partners to deliver sustainable growth.

Responsibilities
  • Develop and execute the annual commercial strategy, market prioritization, and resource allocation for the wine portfolio.
  • Lead, coach, and set objectives for a team of Wine Business Development Managers, establishing KPIs and accountability measures.
  • Build and maintain strong distributor relationships and collaborate with market leads on localized plans and activations.
  • Oversee national and local programming, A&P investments, activation plans, execution standards, and evaluate program effectiveness and ROI.
Requirements
  • Bachelor’s degree or relevant industry experience.
  • 10+ years of professional experience in sales and marketing within wine and spirits; 5+ years of people management experience.
  • Demonstrated commercial acumen, strategic thinking, strong analytical and financial performance management skills.
  • Deep understanding of distributor operations and route-to-market execution, with excellent leadership, coaching, and communication abilities.
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