Business Development Representative

About Reducto

Reducto is the agentic document platform for leading AI teams who demand enterprise performance  provide a comprehensive toolkit for working with documents the way a human would, combining custom in-house and leading frontier models to power efficient and accurate document workflows.

We’ve grown rapidly, increasing revenue 8x year over year and partnering with hundreds of companies, from leading AI teams like Harvey, Vanta, and Scale, to enterprise customers across FAANG and top trading firms.

Reducto has raised over $100M from world-class investors including a16z, Benchmark, and First Round Capital.

As an early member of our GTM team, you'll own our outbound strategy and have the responsibility of generating pipeline during this period of rapid scale. For the right candidate, this role offers a clear path to progress into an Account Executive position as we expand our GTM org.

• You’re Scrappy: You're tenacious and creative in finding ways to reach the right customers. You don't just follow playbooks – you write them. We want someone who spots opportunities others miss and isn't afraid to run scrappy experiments to prove out new channels.
• You Get Technical Buyers: You have 2+ years of experience as a BDR or in a Growth role, ideally selling technical products to technical buyers
• You’re an Exceptional Communicator: You can speak the language of technical buyers and quickly grasp their needs. You're exceptional at both written and verbal communication.
• You’re Extremely Organized and Process Oriented: You’re incredibly organized and follow a strict process to maintain CRM cleanliness and keep track of experiments you’re running and the results.
• You Know Sales Dev Best Practices: In short, this isn’t your first rodeo. You’ve tried all the tools, know the messaging best practices and know how to scale an outbound effort without getting your inbox(es) spammed.

80% of Time

• Building and executing creative outbound campaigns to generate qualified leads
• Setting up and optimizing new lead generation channels through content and marketing experiments

20% of Time

• Building basic sales processes / tracking of efforts in CRM
• Supporting deals from initial contact through to close
• Creating content that resonates with technical decision makers

• Have experience selling ML/AI or developer tools
• Have previously worked at a high-growth startup
• Bring established relationships in the ML/AI ecosystem
• Have a technical background or strong interest in AI/ML
• Have demonstrated success in previous BDR roles with clear metrics

This is an in person role at our office in NYC. We’re an early stage company which means that the role requires working hard and moving quickly.

Nearly 80% of enterprise data is in unstructured formats like PDFs

PDFs are the status quo for enterprise knowledge in nearly every industry. Insurance claims, financial statements, invoices, and health records are all stored in a structure that’s simply impractical for use in digital workflows. This isn’t an inconvenience—it’s a critical bottleneck that leads to dozens of wasted hours every week.

Traditional approaches fail at reliably extracting information in complex PDFs

OCR and even more sophisticated ML approaches work for simple text documents but are unreliable for anything more complex. Text from different columns are jumbled together, figures are ignored, and tables are a nightmare to get right. Overcoming this usually requires a large engineering effort dedicated to building specialized pipelines for every document type you work with.

Reducto breaks document layouts into subsections and then contextually parses each depending…