SVP, National Sales

• Lead and grow Equativ’s U.S. national sales organization across New York, Chicago/mid-market, the West Coast, and Canada
• Set clear priorities and align the North American national sales team on growth strategy
• Build a performance-driven culture with clear expectations, support, and accountability
• Coach and develop sales leaders and individual contributors across all regions
• Establish operating rhythms for pipeline reviews, forecasting, account planning, performance conversations, and business reviews
• Evaluate team operations and improve focus, execution, and performance
• Own national sales performance and deliver revenue and new-business goals
• Personally open doors, build relationships, and create new opportunities
• Develop relationships with holding companies, independent agencies, and brands
• Identify whitespace across accounts, agencies, and regions
• Keep net-new business and prospecting central while growing existing accounts
• Establish metrics and use data to identify performance issues and deal bottlenecks
• Partner with leadership on coverage, territories, goals, incentives, and resource allocation
• Introduce fresh approaches to prospecting, client engagement, storytelling, and new business
• Identify practical applications of AI for prospecting, account intelligence, preparation, and client engagement
• Partner with Partnerships, Marketing, Product, and Client Services while retaining ownership of National Sales

• Significant sales and sales leadership experience in programmatic advertising, ad tech, digital media, or a closely related space
• Strong track record of revenue growth, new logo acquisition, and new business development
• Deep, established relationships across major holding companies and independent agencies
• Credibility to engage senior decision-makers directly
• History of turning relationships into new opportunities
• Experience leading quota-carrying sales teams across multiple markets or regions
• Strong command of pipeline, forecasting, conversion, and productivity metrics
• Track record of improving sales-team operations through coaching, process, accountability, or organizational change
• Strong people leadership and emotional intelligence
• Grounded, accessible, direct, and decisive leadership style
• Ability to challenge an experienced team while bringing people along
• Genuine curiosity about technology, AI, and shifts in the advertising ecosystem
• Based in the New York City area
• Comfortable working hybrid
• Willingness and ability to travel regularly to Chicago, West Coast, and Canada markets

Demonstrates strong leadership in sales management, focusing on revenue growth, new business development, and team performance optimization. Leverages deep relationships in programmatic advertising and ad tech to drive strategic initiatives and client engagement.

• Sales Leadership Experience
• Revenue Growth Track Record
• Pipeline Management
• Coaching and Development
• Relationship Building

• Programmatic Advertising
• Digital Media
• New Business Development
• Quota-Carrying Sales
• Forecasting Metrics
• Account Planning
• Performance Metrics
• Sales Operations Improvement
• AI Applications in Sales
• Client Engagement Strategies

• Emotional Intelligence
• Decisive Leadership
• Curiosity About Technology
• Direct Communication
• Team Collaboration

• Ad Tech
• Holding Companies
• Independent Agencies
• Sales Performance
• Market Coverage
• Business Reviews
• Account Intelligence
• New Logo Acquisition
• Sales Team Operations
• Hybrid Work Environment