VP Mid-Market

Jellyfish is a full-service global digital agency, combining strategy, creative, data and media buying and planning expertise with technology under one integrated roof. With almost 2,000 Jellies across 38 offices worldwide, we are the unconventional global marketing partner of the future.

We understand both brand and activation. We ensure our clients reach, influence and connect with the right audiences based on data that reveals the insights to deliver exceptional creative solutions across any platform. In short, we create and deliver culturally relevant creativity that cuts through the clutter.

As part of the Brandtech Group, we're at the forefront of deploying GenAI tools across every aspect of what we do — including Pencil Pro, the world's No.1 generative AI platform, revolutionizing creative production, distribution and performance prediction.

As VP, Growth (Mid-Market), you are the hunter for Jellyfish's mid-market segment. This is an outward-facing, new-logo role: you will spend the majority of your time prospecting, networking, and running a disciplined outbound motion to build and convert a pipeline of mid-market brands that need integrated creative, media, and data solutions.

You'll retain the core disciplines of the broader Growth Capability — consultative solutioning, rigorous pipeline management, and accurate forecasting — but your mandate is weighted heavily toward opening doors and closing net-new accounts rather than managing a small number of large, existing strategic partnerships. You will work closely with creative, media, and data capability leads to shape compelling integrated pitches, and you will be accountable for hitting a net-new revenue growth target for the mid-market segment.

Mid-market opportunities will typically be defined by Jellyfish's agreed client segmentation criteria, based on factors such as potential annual revenue, scope complexity, and overall commercial opportunity.

• Proactively prospect and build a self-sourced pipeline of mid-market brands, going well beyond inbound leads — outbound outreach, referrals, events, and your own network are the primary engine of this role.

• Represent Jellyfish to potential clients through face-to-face meetings, calls, and email outreach, with a bias toward action and volume of activity.

• Confidently engage decision-makers (CMO, VP Marketing, Head of Growth and equivalents) at mid-market brands and hold your own in early-stage conversations.

• Qualify opportunities quickly, identify commercial fit, and prioritize a healthy, well-ranked pipeline of net-new logos.

• Own the new-business sales cycle from first outreach through to signed contract, keeping deal velocity high and cycle times short relative to enterprise sales.

• Represent Jellyfish at relevant industry and networking events to build a visible presence in the mid-market space and generate warm introductions.

• Establish each prospect's business and commercial goals, and shape an integrated creative, media, and data solution that credibly addresses them.

• Navigate initial conversations with prospects, articulate their problem statement clearly, and architect a proposed solution that draws on Jellyfish's full-service capability.

• Partner closely with senior leadership — including the Managing Director, NA CEO, EVP Growth, CSO of Media, and MD Brandtech Data — alongside creative, media, data, and strategy specialists to shape solutions that draw on the breadth of Jellyfish and Brandtech's capabilities.

• Lead the overall client opportunity and pitch process, bringing together the right internal team at the right stage and ensuring a clear, cohesive narrative from initial conversation…