Director, Trading; Yield & Inventory

Director, Trading (Yield & Inventory) – Locality Streaming

Locality is hiring a hands‑on Director, Trading (Yield & Inventory) to source, acquire, and optimize video inventory (broadcast + streaming) for resale and programmatic activation. You’ll own trading strategy, deal structuring (PMPs, PGs, programmatic), yield optimization, and short‑term margin improvement.

• Partner tightly with Product, Ad Ops, Sales, and Data Science to develop and execute a supply acquisition & trading strategy to buy inventory (direct and programmatic) that can be resold at a positive margin.
• Source and negotiate deals with publishers and partners (PMPs, PGs, private deals) and manage relationships with SSPs/SSP integrations.
• Build price floors, packaging and deal types (PMP, guaranteed, preferred), and dynamic pricing rules to maximize margin and fill.
• Operate programmatic trading across DSP/SSP channels: configure deals, set bid strategies, monitor bidstreams, troubleshoot latency/failures.
• Use auction data, historical performance, and predictive models to identify arbitrage and yield opportunities; partner with Data/ML to automate decisioning.
• Monitor and optimize yield metrics (e.g., eCPM, margin, fill, win rate, latency) on an ongoing basis and take corrective action.
• Work with Product & Engineering to implement trading automation, real‑time decisioning, and pricing logic into Locality’s stack.
• Package inventory offerings for Sales (audience + geo + time packages) and provide deal‑level analytics to support pricing and sales enablement.
• Implement experimentation (pricing tests, deal structures) and scale proven approaches.
• Own day‑to‑day P&L / trading ledger for assigned inventory as the role grows (if assigned).
• Mentor junior traders and gradually formalize trading ops and playbooks.

• 6‑12+ years in programmatic ad operations, yield, or trading; experience buying/selling video inventory is highly preferred.
• Hands‑on experience with SSPs/DSPs, Free Wheel/GAM style ad servers, PMP/deal setup, header bidding concepts, and auction mechanics.
• Strong SQL + data analysis skills; experience with data stacks (Big Query, Snowflake, Databricks) and scripting (Python/R) for automation.
• Comfortable negotiating commercial deals with publishers and partners.
• Demonstrated track record of improving yield / margin through price rules, deal packaging, or automation.
• Excellent cross‑functional collaboration (Product, Data Science, Sales, Ad Ops).
• Prior experience at a publisher, ad network, or platform is a plus.
• Tech Stack Knowledge:
• SSPs & exchanges (e.g., Magnite, Xandr/Contextual, Pub Matic, OpenX, Free Wheel integrations).
• DSPs (for resell or bid testing), programmatic deal config UIs.
• Understanding of Ad servers:
  Google Ad Manager (GAM), Free Wheel.
• Data tools:
  Big Query/Snowflake, Databricks, Looker/Tableau/LookML, SQL.
• Automation / bidding tools: custom decisioning/RTB modules, server‑side bidding, pricing automation.
• A/B test frameworks and monitoring (observability dashboards).

Compensation for the role includes a competitive salary of $135,000‑$140,000 (dependent on years of experience, level of education obtained, as well as applicable skillset) and an excellent benefits package (including but not limited to health care benefits, retirement benefits and paid days off).

At Locality, we believe our biggest asset is our people. We are proud to be an equal‑opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. Locality values and solicits applications from all qualified candidates without regard to actual or perceived race, creed, color, religion, sex, gender, age, physical or mental disability, medical condition, sexual orientation, gender identity and/or expression, alienage or national origin, ancestry, citizenship status, marital status, military or veteran status, genetic information, or any other basis protected by federal, state or local law.

• Director

• Full‑time

• Finance and Sales

• Advertising Services