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Marketing Strategy Marketing Manager

Head of Customer Engagement & Marketing Automation

Job in Newark, New Castle County, Delaware, 19711, USA
Listing for: Sallie Mae
Full Time position
Listed on 2026-05-19
Job specializations:
  • Management
  • Marketing / Advertising / PR
    Marketing Strategy, Marketing Manager
Salary/Wage Range or Industry Benchmark: 100000 - 125000 USD Yearly USD 100000.00 125000.00 YEAR
Job Description & How to Apply Below
Sallie Mae in Newark, Delaware, seeks a Senior Director of Customer Engagement and Marketing Automation to spearhead strategy and execution of automated marketing programs across the customer lifecycle. The ideal candidate will have over 10 years of experience in marketing technology, superb leadership skills, and an ability to drive customer engagement. Key responsibilities include developing strategies to optimize customer journeys, championing customer-centric initiatives, and managing a high-performing team.

A comprehensive benefits package with flexible hybrid arrangements is offered.
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