Marketing Manager

Aery Aviation is seeking a Marketing Manager who blends strategic marketing leadership with hands-on creative execution. This role will own B2B-focused marketing initiatives supporting both commercial and government audiences, while also producing compelling content that differentiates Aery in a crowded aviation marketplace.

The ideal candidate is equal parts brand steward, storyteller, and growth partner - someone who can write strong copy, develop visuals and graphics, contribute to proposals, and translate complex aviation services into clear, persuasive narratives.

• Own and execute all marketing initiatives across Aery Aviation’s business lines
• Define and maintain a consistent brand voice, visual identity, and messaging framework
• Ensure alignment between marketing, sales, operations, and executive leadership
• Serve as internal subject-matter expert on brand standards and positioning

• Write and edit high-quality marketing copy for:
• Proposals (commercial and government)
• Sales collateral and presentations
• Website and digital campaigns
• Internal and external communications
• Develop or oversee creation of:
• Graphics, visuals, and infographics
• Photography and video storytelling
• Branded templates, brochures, and pitch decks
• Translate technical aviation services into compelling, customer-focused narratives
• Own Aery’s website content strategy, updates, and SEO fundamentals
• Plan and execute B2B digital campaigns (email, Linked In, website, targeted outreach)
• Manage social media presence with a focus on credibility, capability, and brand trust
• Support proposal graphics and messaging for capture teams

• Partner with sales, charter, MRO, engineering, flight and aircraft management leaders to:
• Enable account-based marketing initiatives
• Conduct market and competitor research to refine positioning and messaging
• Develop go-to-market narratives for new services, locations, or capabilities
• Support government and commercial pursuits with compliant, compelling materials

• Minimum 5 years in a Marketing Manager or equivalent role
• 10+ years’ total professional experience in marketing, communications, or branding
• Proven ability to:
  Write compelling copy;
  Develop or guide visual design; and Manage multi-channel B2B marketing efforts
• Experience supporting sales teams and proposal development
• Strong organizational and project management skills
• Strong experience managing multi-channel marketing (web, social, email, print, events).
• Proficiency with marketing and analytics tools (e.g., Google Analytics, social media insights, email platforms, basic SEO tools).

• Experience in aviation, aerospace, government contracting, or complex B2B services (not required)
• Working knowledge of design tools (Adobe Creative Suite, Canva, or similar)
• Familiarity with CRM and marketing automation tools
• Experience marketing to both commercial and government audiences

• Strategic thinker with hands-on execution capability
• Strong visual eye and storytelling instincts
• Comfortable translating technical services into business value
• Data-informed but creatively driven
• Highly collaborative and executive-level communicator

• Content creation and campaign execution
• Proposal and sales support deliverables
• Website, social, and digital updates
• Coordination with sales and leadership

• Proposal win-rate contribution analysis
• Brand consistency and content quality review
• Budget and vendor performance check
• Contribution to revenue growth objectives
• Strategic marketing plan refinement
• Brand awareness and perception indicators
• Executive review of marketing ROI and priorities

• Increased brand awareness and consistency across all channels
• Contribute to improved proposal quality and win support
• Growth in qualified B2B leads and engagement
• Website traffic and conversion improvements
• Timely, high-quality delivery of marketing assets
• Strong internal satisfaction from sales and leadership teams

• New hire training on all Aery systems,…