Account Director, Channels

Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?

At Informa Tech Target, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to world-shaping innovations. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue.

We’re a vibrant community of world-class practitioners – over 2000 colleagues strong – with offices in 19 locations around the world. We’re traded on Nasdaq and also part of Informa PLC, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.

About Informa Tech Target

Informa Tech Target (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.

With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa Tech Target has a unique understanding of and insight into technology markets.

Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:

• Trusted information that shapes the industry and informs investment
• Intelligence and advice that guides and influences strategy
• Advertising that grows reputation and establishes thought leadership
• Custom content that engages and prompts action
• Intent and demand generation that more precisely targets and converts

Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices. Visit  and follow us on Linked In.

This role can be based in either our MA, NY, or CA offices.

About the Role

Informa Tech Target is hiring an Account Director, Channels to drive growth across a strategic portfolio of leading technology partner organizations, including global systems integrators, managed service providers, resellers, distributors and consulting firms.

This is a senior individual contributor sales role combining new business development with strategic account growth. The Account Director will own a defined portfolio of high-value partner organizations, building new relationships, expanding existing ones and identifying opportunities to capture a greater share of the marketing investment flowing from technology vendors through their partner ecosystems.

A major focus of the role will be helping partner organizations maximize the impact of market development funds (MDF), co-marketing funds and other vendor-funded investments. The successful candidate will understand how funding flows between technology OEMs, ISVs and their partners, and will work across alliance, practice and marketing teams to turn those investments into programs that build brand visibility, engage buyers and generate measurable pipeline.

The Account Director will represent Informa Tech Target's broad portfolio of capabilities across content, brand, demand generation, audience activation, and analyst-led insights from Omdia. This is an opportunity to help build a differentiated Channel GTM business within one of the world's largest B2B technology information and marketing organizations.

Key Responsibilities

Territory & Account Growth

• Own and develop a strategic portfolio of leading technology partner organizations, with a primary focus on creating new revenue and expanding Informa Tech Target's presence within those accounts.
• Build pipeline through proactive prospecting, executive-level relationship development and consistent penetration of new buying centers within assigned accounts.
• Develop strategic account plans that map…