Ford Sales Lead Specialist

Dealership: L0577. Priority Ford Norfolk Sales Lead Specialist - Turn Internet Leads Into Customers at Priority Ford! Are you a people person who thrives on connecting with customers, following up on opportunities, and helping drive sales success? Priority Ford Norfolk is looking for a motivated Sales Lead Specialist to join our growing team.

Priority Ford is part of Lithia & Driveway, one of the largest automotive retailers in the United States. We offer stability, resources, and career advancement opportunities that help team members succeed. With our digital automotive platform, we’re transforming how customers shop, buy, sell, and service vehicles.

• Respond promptly to internet, phone, chat, and digital sales inquiries.
• Build rapport with prospective customers and provide an exceptional first impression.
• Schedule appointments for the sales team and help drive showroom traffic.
• Follow up with leads through phone calls, text messages, and email campaigns.
• Maintain accurate customer records in the CRM system.
• Work closely with sales managers and product specialists to maximize lead conversion.
• Meet individual and team performance goals.
• Deliver a professional, customer-first experience throughout the sales process.

• Strong communication and customer service skills.
• Ability to multitask in a fast-paced environment.
• Positive attitude and strong work ethic.
• Comfortable using computers, CRM systems, and digital communication tools.
• Previous sales, customer service, call center, BDC, or automotive experience is a plus.
• High school diploma or equivalent required.
• Valid driver’s license and acceptable driving record.

We offer best-in-class industry benefits:

• Competitive pay.
• Medical, Dental, and Vision Plans.
• Paid Holidays & PTO.
• Short and Long-Term Disability.
• Paid Life Insurance.
• 401(k) Retirement Plan.
• Employee Stock Purchase Plan.
• Lithia Learning Center.
• Vehicle Purchase Discounts.
• Wellness Programs.

Priority Ford Norfolk is an Equal Opportunity Employer and a drug-free workplace. High School graduate or equivalent, 18 years or older required. We are committed to equal employment opportunity (regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.