Communication Specialist

Summary:

The Alabama A&M University (AAMU) Communications Specialist is responsible for assisting with the development and implementation of communication strategies to support the AAMU mission and promote visibility by working cross-functionally with internal and external stakeholders to support key initiatives. The role requires extensive organizational skills, strong writing skills, attention to detail, creativity and a strong interest and understanding in communications for institutional success.

Essential Duties and Responsibilities:

* Draft and distribute press releases, feature stories, op-ed pieces, resolutions, proclamations, executive communications and other writings as directed

* Monitors AAMU media coverage and pitches stories for coverage in trade publications, magazines, radio and online media.

* Responds to communications inquiries and requests with an understanding of policies and procedures

* Manages relationships with stakeholders, coordinate cross-departmental deliverables as needed for relevant initiatives, events, and activities.

* Prepares communications timelines and shares progress towards relevant deadlines.

* Regularly monitors relevant social media and news sites, researches relevant subject matter to increase knowledge in areas of specialty.

* Utilizes various communications software programs and delivers communications in multiple formats to a variety of audiences.

* Monitors industry trends and best practices for departmental and organizational opportunities.

* Collaborates to create messaging that supports the AAMU brand for publications, newsletters, marketing materials, website content, etc.

* Communicates with Colleges and Departments to stay up to date on new initiatives to report in presentations and stakeholder updates.

* Manage and promote campus industry experts with preparation for speaking engagements and other public relations activities.

* Source writing and speaking opportunities to elevate the AAMU brand.

* Draft external communication materials including but not limited to media alerts, FAQs, AAMU fact sheets and other relevant needed promotional collateral.

* Manage scheduling and calendars for media activities.

* Collaborate with Communications Specialist for cross platform coverage.

* Performs other related duties as needed.

Minimum

Position Requirements :

* Bachelor's Degree in Communications, Public Relations, English and/or similar field of study or equivalent combination of skills and experience

* 6 to 7+ years' experience in strategic communications and public relations in higher education

Knowledge, Skills, and Abilities:

* Successful track record of executing communications strategies with clear goals and objectives that align with organizational and institutional priorities

* Strong familiarity with higher education publications.

* Outstanding stakeholder management and communication skills

* Excellent interpersonal communication, teamwork and project management skills

* Exceptional verbal, written and interpersonal communication skills

* Strong writing skills, demonstrating the ability to communicate information to multiple audiences.

* Established skills in strategic and critical thinking, decision-making, negotiation, and relationship-building.

* Ability to quickly grasp and synthesize complex issues.

* Strong project management skills.

* Highly organized, detail oriented and possess a proven ability to thrive under deadline pressure.