Social Media Coordinator

Do you love finding the story in a great photo or video—and know how to turn it into content teens and their parents want to watch, read, and share? Adventure Treks is hiring a part-time social media coordinator to maintain and grow our vibrant social channels.

We're looking for a creative, organized storyteller who understands what makes social content engaging, has a strong visual eye, and can turn a huge library of photos and videos into compelling reels, stories, carousels, and posts.

You’ll work closely with the directors on overall marketing priorities and brand strategy while taking ownership of the day-to-day planning, creation, and execution of our social media content.

This is a year-round, part-time position with the opportunity to work full-time from early June through mid-August for someone interested in joining our summer office team at our basecamp in Washington state. During that time, the position would combine social media and content creation with additional office and program support.

Since 1993, Adventure Treks has helped tens of thousands of teenagers build confidence, leadership, and lifelong friendships through outdoor adventure. We’re a family-run company based in western North Carolina that operates dozens of summer trips for teens across North America. We also operate adventure travel programs for adults and families around the world, and we partner with schools to run outdoor education programs in the spring and fall.

Our office team is small and collaborative. We work hard and care deeply about the experiences we provide, and we have no shortage of incredible stories to tell. Every summer, our instructors and students generate thousands of photos and videos from their trips—from summiting big mountains to the everyday moments that make an Adventure Treks community special. We’re looking for someone who can help us make the most of this content.

You're creative, curious, a self-starter, and genuinely excited about content creation. You pay attention to what other brands are doing well, keep up with emerging trends, understand how different platforms and formats work, and have a good instinct for what makes someone stop scrolling.

You also:

• Have a strong visual eye and can quickly identify the photos, videos, and moments worth sharing
• Understand how to create engaging short-form video, including reels
• Are an excellent writer who can adapt to an established brand voice
• Can tell a meaningful story without making it sound overly polished, generic, or corporate
• Can stay organized while working with a large volume of photos, videos, drafts, and published content
• Keep up with social media trends and know which ones make sense for a brand (and which ones don’t)
• Bring ideas to the table rather than waiting to be told exactly what to post
• Are organized enough to maintain a content calendar and consistently meet deadlines
• Can work independently while collaborating and incorporating feedback
• Have strong critical thinking skills and the ability to anticipate what needs to happen next
• Are resourceful and proactive, with the instinct to look for answers, troubleshoot, and use available resources to problem-solve
• Understand that great social media will build trust, community, and interest in our programs
• Are genuinely interested in outdoor adventure, travel, teenagers, families, or some combination of the above

You’ll help manage and grow the social media presence of Adventure Treks’ teen trips and our adult and family travel programs.

Your responsibilities will include:

• Planning and maintaining social media content calendars
• Creating, editing, scheduling, and publishing engaging content across Instagram, Facebook, and other relevant platforms
• Creating reels…