Marketing and Communications Coordinator

Southeastern Community College

Whiteville, NC

Columbus County

$41404 - $51755

Director of Marketing and Communications

Professional

Opens: 10/01/2026

Closes: 10/31/2026

40

Full Time

• Associate’s degree from a regionally accredited institution.
• Minimum of five years of experience in social media management, public relations, marketing, communications, or related field.

• Bachelor’s degree from a regionally accredited institution.
• Minimum of two years of experience in social media management, public relations, marketing, communications, graphic design, customer relationship management or related field.
• Experience working in a community college/university or related setting in marketing, public information, or communications.

Under the general direction of the Director of Marketing and Communications the Marketing and Communications Coordinator is responsible for planning, implementing, and monitoring the college’s marketing strategy, with an expanded focus on Marketing Administration, Budget Support, Product Ordering, and Social Media Management. The role involves enhancing internal and external communication initiatives to strengthen the College’s connections with employees, students/parents, prospective students/parents, and community members through traditional and digital marketing methods.

Essential Duties:
Under the supervision of the Director of Marketing and Communications, performs or causes to perform the following functions:

• Develop, coordinate, and support marketing, communication, and recruitment campaigns for prospective students, current students, employees, alumni, and community audiences.
• Enhance awareness of the College and its brand through new and emerging media (digital, online, social).
• Manage the College’s primary social media presence across Facebook, Instagram, Linked In, Tik Tok, X, You Tube, and other emerging platforms, including strategy, content development, scheduling, engagement, analytics, and campaign reporting.
• Monitor social media engagement and respond to messages, comments, and interactions in a timely and professional manner.
• Support and monitor department managed social media accounts by providing guidance, training, brand standards, content support, and best practices.
• Assist in the development and coordination of paid advertising campaigns, including social media ads, digital ads, billboards, print placements, television, etc.
• Develop, source, write, edit, and publish content for social media, web, email, digital signage, video, print, and other communication channels.
• Oversee the SCC Content Creator Program, including recruitment, onboarding, communication, content planning, assignments, approvals, and alignment with College campaigns and brand standards.
• Supervise the SCC Marketing Intern/Work Study students, including training, project assignments, brand guidance, content review, and professional development.
• Work with faculty, staff, and departments to determine communication needs, develop project direction, establish timelines, and ensure materials align with SCC brand standards.
• Manage the department’s project management software and marketing request process, including receiving requests, reviewing tickets, assigning projects to team members, tracking deadlines, communicating with requestors, and supporting department workflow.
• Plans, designs, and schedules weekly college emails for students and staff
• Assist with managing the editorial calendar for College related activities, campaigns, events, deadlines, and special dates.
• Support College storytelling efforts,…