Route Sales Rep - Beverage Distribution - Small Format
Job in
Southport, Brunswick County, North Carolina, 28461, USA
Listed on 2026-07-13
Listing for:
Coastal Beverage Company
Full Time
position Listed on 2026-07-13
Job specializations:
-
Sales
Sales Representative, Account Manager, Outside Sales, Sales Associate/Assistant
Job Description & How to Apply Below
Equal Opportunity Employer/Protected Veterans/Individuals With Disabilities
Schedule:
Monday - Friday; 6:00 AM - approximately 3:00 PM (and as needed).
Territory:
Wilmington, Leland, Southport
Coastal Beverage Company, Inc., the leading beverage distributor in Eastern North Carolina is looking for a SALES REPRESENTATIVE – SMALL FORMAT. As a service‑driven professional this role offers a solid career with a growing company.
Duties And Responsibilities- Increase Coastal Beverage Company, Inc.’s market share in assigned accounts.
- This is a field‑based role requiring consistent presence in customer accounts throughout the day during designated standard business hours to ensure customer satisfaction.
- Develop and maintain strong relationships with decision‑makers through professionalism, product knowledge, and excellent sales/service techniques.
- Stay current and comply with ABC and industry regulations.
- Place product orders and communicate with CSR and Merchandisers concerning any special instructions, account issues, or displays.
- Analyze, forecast and plan for account sales activity impacted by special events, advertising, holidays, price promotions, weather, etc.
- Recommend product sales improvement techniques to customers through merchandising, displays, promotions, and advertising.
- Ensure pricing and POS is current and accurate; ensure product, coolers, and back stock are all kept neat and clean.
- Maximize opportunities by communicating pricing promotions and new products.
- Rotate products and ensure that there is no out‑of‑code product in account.
- Resolve customer complaints regarding products or service; elevate customer issues to a supervisor or manager as needed.
- Achieve monthly sales goals and maintain knowledge of performance using tools and technology to stay abreast of current account sales.
- Manage POS forecasts, orders, and inventory for N/A brands.
- Stay abreast of industry and company information through communication resources such as flyers, bulletin boards, reading materials, sales meetings, Intranet, and route accounting systems.
- Responsible for assigned company vehicle (maintenance, cleanliness, etc.) and assigned company equipment, and invoice payments accepted from customers.
- Comply with all internal policies/procedures, supplier requirements/agreements, laws, and regulations.
- Works in a safe manner using PPE, applying safe driving techniques, and lifting properly at all times.
- All other duties and responsibilities as assigned.
- Possess and display Coastal Beverage Company’s Core Values at all times:
Craft It, Own It, Protect It, Celebrate It. - Associate’s degree or equivalent from a two‑year college or technical school, 2–5 years of similar/related experience, or an equivalent combination of education and experience.
- Intermediate communication skills, including reading and interpreting procedural documents, writing routine reports and correspondence, and speaking effectively before groups of customers or employees.
- Intermediate math skills, including calculating discounts, interests, commissions, proportions, percentages, area, circumference, and volume, and applying basic algebra and geometry.
- Intermediate reasoning skills, including applying common sense to carry out instructions and solving problems involving several concrete variables in standardized situations.
- Basic computer skills, including knowledge of or capacity to learn inventory software, route accounting software, Internet, e‑mail, and basic word processing or spreadsheet software.
- Reliable, punctual in‑person attendance to regularly support sales operations and serve customer accounts.
- Ability to obtain and maintain an active beer and wine sales license.
- Valid driver’s license and driving record compliant with company standards.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
- Regularly/constantly (~66% of workday): walk/stand, lift/carry up to 46 lbs, lift one‑handed, and reach knee to shoulder.
- Frequently (34–66% of workday): push/pull using force up to 40 lbs (carts), reach below knee, reach above shoulder, handle/grasp, talk, hear, and see; includes specific vision requirements such as close vision, distance vision, peripheral vision, color vision, depth perception, eye‑hand coordination, acuity, and ability to adjust focus.
- Occasionally (
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