VP Sales - Consumer Products | Canada
Listed on 2026-09-21
-
Sales
Director of Sales, VP of Sales, Area Manager -
Management
Area Manager
City:
Wagram
Province/State:
North Carolina
At Cascades, we reveal the full potential of materials, people and ideas. Join a team where your expertise and leadership will directly contribute to the growth of our business across North America.
Because taking care of our people is part of our DNA, you'll have:
- A competitive salary and bonus program
- Retirement plan with employer contribution
- Employee share purchase plan
- Profit sharing program
- Employee and family assistance program
- The opportunity to have a strategic impact on Cascades' operations in Canada and the United States
Reporting to the Vice President of Sales, you will lead sales activities for the Consumer Products sector across Canada and the United States.
As a key leader within the sales organization, you will be responsible for executing the sales strategy, achieving growth and profitability objectives, and developing a high-performing sales organization.
You will lead a team of Sales Directors and collaborate closely with Sales, Operations, Supply Chain, Marketing and Finance teams to ensure alignment of business priorities and customer satisfaction.
You will also play a strategic role in diversifying and accelerating growth in the U.S. market by strengthening Cascades' presence with key customers and partners across North America.
Your responsibilities- Lead the sales teams responsible for the Canadian and U.S. markets
- Deploy commercial strategies and ensure their effective execution
- Ensure the achievement of revenue, profitability, volume and market share objectives
- Develop a culture of performance, accountability and collaboration
- Engage and develop the talent under your responsibility
- Support major commercial negotiations with key retailers and partners
- Develop and maintain executive relationships with strategic accounts
- Identify growth opportunities with existing and prospective customers
- Ensure a high level of customer satisfaction and retention
- Establish commercial priorities and ensure rigorous follow-up of results
- Analyze market trends, performance indicators and business opportunities
Recommend and implement the actions required to achieve growth and profitability objectives - Actively participate in budget planning exercises and sales forecasting
- Recruit, develop and engage the leaders under your responsibility
- Ensure the development of competencies and succession planning
- Promote an environment focused on collaboration, engagement and performance
At Cascades, we reveal the full potential of materials, people and ideas. Join a team where your expertise and leadership will directly contribute to the growth of our business across North America.
Join
Frédérick Beaudry
's team as:
VP Sales – Consumer Products (General Sales Manager) | Canada and USA.
Because taking care of our people is part of our DNA, you'll have:
- A competitive salary and bonus program
- Comprehensive group insurance plan
- Retirement plan with employer contribution
- Employee share purchase plan
- Profit sharing program
- Telemedicine
- Employee and family assistance program
- Annual flexible reimbursement program
- Flexible work arrangements
- The opportunity to have a strategic impact on Cascades' operations in Canada and the United States
Reporting to the Vice President of Sales, you will lead sales activities for the Consumer Products sector across Canada and the United States.
As a key leader within the sales organization, you will be responsible for executing the sales strategy, achieving growth and profitability objectives, and developing a high-performing sales organization.
You will lead a team of Sales Directors and collaborate closely with Sales,…
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