Creative marketing manager; Aligned

We're Rist Labs — a cofounding studio building ethical, AI‑powered B2C products that matter. We partner with sharp founders and top talent to launch ventures that move fast, scale globally, and make a real impact.

We're looking for a Creative Marketing Manager to join Aligned — a subscription‑based AI Coach with a proprietary fusion coaching model that helps people hit personal and professional goals faster, with 24/7 assistance and accountability. Built by team members behind such iconic products as Amazon, Tumblr, and Word Press. Loved by users from PwC, Google, and Meta.

You will play a vital role in growing the product’s presence in Tier 1 markets. You will turn audience psychology into effective ad concepts and copy, conduct thorough testing, and oversee the entire creative process of your dedicated area.

• You’re a creative marketing pro with 1+ years driving performance for B2C products.
• You’ve shipped winning creatives, fully owning the entire process.
• You have a strong analytical mindset and know how to work with key marketing metrics (ROAS, CTR, CPM, CPA, Hook Rate, Hold Rate).
• You deeply understand a target audience and know how to craft creatives that speak directly to user pain points.
• A creative brain and an analytical heart that turn ideas into bold, out‑of‑the‑box solutions.
• You’re results‑driven, with a solid grasp of user acquisition and how performance marketing works.
• You know how to write killer briefs for designers and motion teams.
• English writing at a strong B2+.

• AI‑native workflow: comfortable using text, image, and video generation tools (Claude, Seedance, Veo 3, Codex, or similar).
• UGC and video script writing experience: hooks, briefs, full scripts.
• Exposure to media buying workflows or user acquisition fundamentals.

• Managing your creative process from idea to launch.
• Developing concepts that drive paid traffic and crush KPIs based on key performance metrics.
• Working with different types of creatives (static and video).
• Writing briefs for designers and content creators.
• Analyzing results from the ad account and analytics tools.
• Spot trends before they go mainstream — and turn them into growth.
• Maintaining a creative learning library: validated pains, hooks, visual directions, and concept‑level performance data.
• Ensuring ad hooks and quiz/landing first screens are aligned.
• Researching and testing new tools and approaches to enhance the creative process.

• Office/hybrid work format. Our Kyiv office is a hub for teams of all products.
• Freedom to build. No micromanagement. No politics. No fluff.
• Top‑tier team. You’ll work with proven operators, product thinkers, and creatives.
• Not one path. Yours. We support all kinds of growth: leadership, depth, and breadth, allowing you to choose how far and where to go.
• Paid vacation + sick leave.

• We benchmark salaries globally. We want you to feel valued, and paid like it.
• English courses.
• Apple gear, because we don’t believe in slow laptops or slow ambition.
• Company‑paid lunches (because hungry brains don’t build great stuff).

• Interview with recruiter – 60 min.
• Technical interview – 1.5 hours.
• Culture‑fit interview – 1.5 hours.
• Reference check (3 references from previous managers).
• Offer.