Local Field Marketing Manager

Build the Team. Own the Market. Book the Appointments.

We’re looking for a high-energy, sales-driven Local Field Marketing Manager who knows how to turn conversations into opportunities.

This isn’t a sit-behind-a-desk marketing job.

You’ll be out in the community, leading a team of Event Marketers, finding the right events, creating local buzz, talking to homeowners, building partnerships—and most importantly,
coaching your team to book qualified appointments.

If you’ve led a canvassing, door-to-door, event marketing, lead generation, or outside sales team
, know how to get people fired up, and love watching the numbers climb, we want to talk to you.

We need a leader who can bring the energy AND the results.

• Lead the Team & Bring the Energy: Recruit, train, manage, and motivate Event Marketers responsible for engaging homeowners and booking qualified appointments.
• Get Appointments on the Board: Establish clear appointment-booking expectations and hold the team accountable for individual and team performance.
• Coach the Conversation: Develop and coach effective approaches, scripts, objection handling, assumptive booking techniques, and customer engagement strategies.
• Get in the Field: Regularly attend events and activations to observe performance, provide real-time coaching, and show the team how it's done.
• Find the Events That Matter: Identify, plan, organize, and execute community events, sponsor ships, festivals, expos, and local activations—with a focus on opportunities, not just attendance.
• Make Friends in the Community: Build relationships with local businesses, organizations, community groups, and other partners to expand our reach and generate customer opportunities.
• Know Your Numbers: Track customer interactions, leads generated, appointments booked, appointment completion rates, opportunities created, sales generated, and event ROI.
• Double Down on What Works: Determine which events and strategies we repeat, expand, improve—or never do again.
• Take Marketing to the Streets: Execute events, neighborhood canvassing, job-site canvassing, partnerships, and other grassroots campaigns.
• Put the Right People in the Right Places: Manage schedules and strategically deploy Event Marketers based on event opportunity, geography, and individual performance.
• Work Across the Business: Partner with Sales, Recruiting, and Marketing to make sure opportunities don't get lost after the appointment is booked.

• Proven experience in sales, canvassing, door-to-door sales, field marketing, event-based lead generation, or outside sales
• Experience managing and coaching a performance-driven team
• A track record of turning customer conversations into appointments, leads, or sales opportunities
• Strong understanding of prospecting, approaching customers, qualifying opportunities, overcoming objections, and asking for the appointment
• Willingness to lead from the front
  —you're comfortable jumping into an event and showing your team exactly what great looks like
• Strong leadership, coaching, communication, and motivational skills
• Experience setting and managing individual and team KPIs
• Strong organizational and project-management skills
• A competitive, results-driven mindset with a strong sense of accountability
• Flexibility to work evenings and weekends when that's where the opportunity is
• Valid driver's license and reliable transportation

• Experience managing canvassing, event marketing, appointment-setting, home-services, or direct-to-consumer sales teams
• Home-services industry experience
• Knowledge of local events, organizations, businesses, and partnership opportunities
• Familiarity with CRM, lead tracking, and performance reporting systems
• Bachelor's degree in marketing, business, communications, or a…