Hospital Liaison and Marketing
Listed on 2026-08-04
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Sales
Client Relationship Management, Sales & Marketing, Healthcare / Medical Sales, CRM Systems & Management
Hospital Liaison and Marketing
Job Summary:
We are seeking a highly motivated and experienced Hospital Liaison and Marketing professional to join our team at Norwalk Care Center, a Highbridge Healthcare facility in Norwalk, CT. As a key member of our team, you will play a critical role in driving census growth through strong relationships with hospitals and the community, as well as marketing. If you are a results-driven individual seeking a challenge, we encourage you to apply for this exciting opportunity.
Responsibilities:
Drive census growth by developing and maintaining hospital relationships
Conduct daily hospital rounds to identify and secure new referrals
Build strong partnerships with case managers, discharge planners, and physicians
Promote facility services and communicate clinical capabilities and bed availability
Partner with Admissions to ensure timely response and conversion of referrals to admissions
Monitor referral pipeline and actively follow up to convert leads into admissions
Support smooth and efficient hospital-to-facility transitions
Represent the facility in hospital meetings and community outreach efforts
Participate in sales and marketing efforts to promote our services and brand
Track and report census activity, referral trends, and growth opportunities
Requirements:
Prior experience in hospital liaison, admissions, or healthcare marketing preferred
Strong understanding of skilled nursing or post-acute care settings
Proven ability to drive census growth and admissions volume
Excellent communication and relationship-building skills
Highly motivated, goal-oriented, and results-driven
Strong organizational and follow-up skills
Valid driver's license and reliable transportation
What We Offer:
Competitive compensation commensurate with experience: $75000 - $90000 ANNUALLY
Performance-driven environment with growth opportunity
Direct impact on census development and facility success
Supportive leadership and a collaborative team
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