Procurement Professional - Marketing & Sales

Procurement Professional - Marketing & Sales (Neurology & Oncology)

Procurement support for the following business activities:

• Commercial Strategy & Product Positioning
  • Brand strategy and lifecycle planning
  • Competitive intelligence and market segmentation
  • Positioning and messaging frameworks (scientifically grounded)
  • Launch planning and brand differentiation
• Omnichannel & Customer Engagement - Integrated, data-driven HCP and patient engagement
  • Digital marketing (email, web, portals, rep-triggered content)
  • Field force enablement and CRM (e.g., Veeva, Salesforce Health Cloud)
  • Personalized, compliant content delivery
  • Patient support and engagement programs
• Medical Affairs & Scientific Communication
  • Medical science liaison (MSL) engagement with HCPs
  • Publication planning and congress presentations
  • Scientific exchange and medical education
  • Real-world evidence (RWE) generation
• Regulatory & Compliance Management
  • Adherence to FDA, EMA, PMDA, and local regulatory bodies
  • Promotional review committees (PRC/MRC)
  • Pharmacovigilance integration in all outreach
  • Strict rules on claims, fair balance, and HCP interactions

Experience Requirements:

Extensive experience partnering with Commercial, Medical Affairs, and Marketing specializing in sourcing and managing a diverse portfolio of strategic suppliers supporting brand strategy, product launches, omnichannel engagement, scientific communications, and regulatory-compliant promotional activities.

Enabling business growth through strategic sourcing, category management, supplier innovation, and value optimization. Skilled at navigating highly regulated environments, including MLR/PRC requirements, data privacy, and global health authority standards.

Core Competencies

• Cross-Functional Partnership (Commercial, Medical, Regulatory, Legal)
• Commercial & Marketing Category Management
• Strategic Sourcing & Supplier Governance
• Omnichannel & Digital Marketing Procurement
• Medical Affairs & Scientific Communications Support
• Contract Negotiation & Risk Mitigation
• Budget Management & Cost Optimization
• Vendor Performance, SLAs, KPIs
• Launch Readiness & Brand Lifecycle Enablement
• Compliance: FDA/EMA Promotional Standards, PV, Fair Balance

Strategic Partnership & Business Enablement

• Act as the primary procurement business partner for Commercial Strategy, Marketing, Medical Affairs, Omnichannel Operations, and Regulatory Communications, enabling business delivery across global and U.S. teams.
• Support therapeutic area teams through strategic sourcing of services across brand strategy, positioning, lifecycle management, launch preparation, congress activities, and medical education.
• Collaborate closely with Commercial and Medical teams to ensure suppliers align with scientific accuracy, regulatory compliance, and PRC/MLR standards.

Commercial Strategy & Product Positioning Support

• Procured and managed agencies providing market research, competitive intelligence, segmentation analytics, message testing, and positioning frameworks.
• Negotiated multi-year strategic partnerships for integrated brand planning and lifecycle strategy support.
• Drove supplier innovation to enhance value storytelling, HEOR integration, and patient-centric communication.

Omnichannel & Customer Engagement Procurement

• Managed sourcing for digital marketing agencies, CRM implementation partners, content creators, and omnichannel orchestration platforms (email, web, portals, Veeva, Salesforce Health Cloud).
• Negotiated contracts for rep-triggered content tools, omnichannel analytics, personalization engines, and patient support programs.
• Ensured all digital engagements adhered to data privacy (HIPAA/GDPR), cybersecurity, and promotional compliance requirements.

Medical Affairs & Scientific Communications

• Supported Medical Affairs by contracting partners for:
  • Scientific publications & congress planning
  • Ad boards & KOL engagement
  • Medical education grants & non-promotional scientific exchange
  • Real-world evidence (RWE) research support vendors
• Implemented supplier governance frameworks ensuring scientific rigor and compliance.

Regulatory & Compliance Collaboration

• Partnered with Regulatory, Legal, and PV teams to ensure vendor deliverables and contracting met FDA/EMA/PMDA compliance requirements.
• Ensured promotional agencies adhered to fair balance, safety reporting, and claims accuracy.
• Oversaw PRC/MRC compliance obligations in agency scopes and statements of work.

Cost Optimization & Value Delivery

• Achieved annual savings through strategic negotiations, consolidation of agency rosters, and competitive bidding.
• Implemented a robust governance model-SLAs, KPIs, quarterly business reviews-improving supplier accountability and performance.