Sr. Manager, Planning, NA PRO

Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands.

At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through:
Talent, Education & Communication, Employee Groups and Celebration.

The Sr. Manager of Location Planning will play a vital role in driving financial planning initiatives across Ralph Lauren's retail outlet division. This strategic position reports directly to the Business Planning Lead and serves as an integral leader in our channel. The Sr. Manager is responsible for driving store level financial performance by analyzing and optimizing key retail KPIs, including traffic, conversion, average unit retail (AUR), average value transaction (AVT), units per transaction (UPT), discount rate and 4 wall profitability.

This role partners with Stores, Operations, Buying, Planning, & Allocations, and Finance to identify performance gaps, build improvement plans, and ensure each store delivers financial targets. This dynamic position offers an opportunity to shape the planning organization's strategic direction while implementing innovative processes that support our growth trajectory and profitability goals.

• Own store level KPI planning across sales, gross margin, traffic, conversion, AUR, AVT, UPT, discount rate and 4 wall profitability
• Lead market and trend analysis to reconcile store performance with topline outlet channel results
• Partner closely with District Directors to assess store-level opportunities and risks, incorporating calendar shifts and in-market activities
• Drive scenario planning and analytics to evaluate revenue impact from store initiatives, promotions, and key events
• Develop and deliver monthly performance forecasts and insights for executive leadership and finance partners
• Partner with senior leadership to embed strategic growth initiatives into financial planning frameworks and KPI targets
• Analyze and forecast foreign tourism and domestic demand by store, including sales by country, to inform monthly outlooks
• Guide workforce management and staffing targets by door ensuring alignment with financial forecasts

• Create and deliver executive-ready monthly forecast packages, trade analysis, and store visit insights for senior leadership and finance partners
• Lead analytical assessments of channel initiatives and their impact on business performance, proactively identifying risks and growth opportunities
• Partner with Information Technology teams to enhance financial reporting systems, resolve data issues, and implement scalable system improvements
• Develop and manage financial frameworks for channel initiatives, ensuring alignment with organizational goals and measuring program effectiveness
• Manage and maintain foundational reporting structures, including rolling comp status, location hierarchy, and store attributes
• Lead segmentation and tier analysis to differentiate performance and inform targeted strategies
• Own analytical design, execution, and executive readouts for testing of strategic initiatives, translating results into clear next step recommendations

• Lead the strategy, management, and execution of excess inventory initiatives to optimize sell through and financial performance
• Own tier segmentation transfer strategy and execution, driving alignment, communication, and coordination across cross‑functional partners