Associate Director - HCP Marketing

Piper Companies is seeking an Associate Director, HCP Marketing to support a global pharmaceutical organization in Nutley, NJ. This role will lead HCP marketing strategy and execution for a key neurology portfolio.

• Develop and execute HCP marketing strategies, campaigns, and promotional materials.
• Create clinically relevant content targeting neurologists and other healthcare professionals.
• Partner with Sales, Medical, Regulatory, and other cross-functional teams to execute brand initiatives.
• Leverage market research, field feedback, and performance data to optimize marketing programs.
• Manage agency partners, projects, timelines, budgets, and resources.
• Support broader brand strategy and commercialization initiatives.

• Bachelor’s degree required.
• 8+ years of pharmaceutical/biotech marketing or related commercial experience.
• HCP or brand marketing experience within the pharmaceutical industry.
• Neurology experience preferred.
• Experience with MLR review processes and cross-functional project management.
• Ability to travel up to 30%.

• Salary: $200,000–$220,000
• Location:
  
  Nutley, NJ – Hybrid (3 days onsite)
• Type:
  Full-Time, Direct Hire
• Comprehensive Benefits:
  Medical, Dental, Vision, 401(k), Sick Leave (as required by law), and Paid Holidays

Keywords: HCP Marketing, Pharmaceutical Marketing, Brand Marketing, Neurology, Brand Strategy, HCP Engagement, MLR, Commercial Marketing, Biotech