Automotive Finance Director

Overview

FINANCE DIRECTOR — Frank Leta Honda, St. Louis, MO

Frank Leta Honda is seeking a highly qualified Finance Director to oversee our F&I department. This high-volume dealership offers significant gross profit potential and a stable executive leadership team, with a commitment to ethical business practices. Interested candidates should demonstrate excellence in administrative management, personnel development, and consistent achievement of top-quartile PVR and product penetration metrics.

• Lead and develop a team of F&I producers and set the bar for performance, ethics, and customer experience.
• Own the menu process and ensure every customer receives a consistent, compliant, transparent presentation.
• Build and maintain strong relationships with our lender network; negotiate aggressively for our customers and the store.
• Hit and exceed targets on PVR, product penetration, CIT, and chargebacks.
  Partner with the sales managers to structure deals that work for both the customer and the dealership.
• Maintain 100% compliance with all federal, state, and manufacturer requirements (TILA, ECOA, Reg Z, OFAC, Red Flags, Safeguards).
• Recruit, train, and retain top F&I talent - including building bench strength for future growth.

• Proven performance record as an F&I Director or top-producing F&I Manager at a high-volume dealership.
• Verifiable numbers
  — PVR, penetration, product mix, and chargeback history—can be confirmed with references.
• Ethics and transparency
  — customer-first selling; no chargeback factories; ethical product presentation.
• Honda experience is a plus, but strong performers from any franchise will be considered.
• Coach mentality — ability to make the producers around you better and build a lasting team.
• Compliance fluency — solid working knowledge of TILA, ECOA, Reg Z, OFAC, Red Flags, and the Safeguards Rule.
• Active state license and clean background. Bilingual a plus.

• Competitive Remuneration: Compensation exceeding $200,000 for demonstrated performance, with uncapped earning potential and an incentive structure based on departmental profitability.
• Benefits include medical, dental, vision, 401(k) with match, paid time off, and an employee vehicle subsidy program.
• Stability — family-owned dealer group with deep roots in the St. Louis market and long-tenured leadership.
• Modern facility — updated F&I offices, current DMS, and menu technology, with full administrative support.
• Culture — a leadership team genuinely committed to long-term customers over short-term gross.