Regional Admissions Lead

Overview

This is a Hybrid position, with frequent travel to schools across the Illinois region (minimum travel is 1x/month).

Overview of the Role

As the Regional Admissions Lead (RAL), you serve as a strategic and hands-on leadership partner supporting schools across the admissions, marketing, and parent experience domains. In this role, you help create the conditions that allow schools to thrive by strengthening enrollment health, deepening community connection, and ensuring families feel genuinely welcomed, known, cared for, and connected throughout their experience with the school.

A key part of this work is embedding hospitality deeply into the culture and daily practices of schools so that every interaction with families reflects warmth, professionalism, responsiveness, and trust. You will partner closely with school leaders to strengthen the full family journey from first impression through long-term community belonging. Through coaching, modeling, strategic thought partnership, and hands-on support, you will drive admissions outcomes, improve brand awareness, and deepen our schools’ reach and impact within their local communities.

You will also collaborate closely with the corresponding central domain teams (e.g., School Operations and Marketing) to support ongoing development work such as improving admissions resources for our school teams and onboarding and training processes.

Support may take many forms, and the mix of support will shift based on the developmental stage of each school, with earlier-stage schooling typically requiring more hands-on execution support, while more established schools benefit from coaching toward independence and stronger community presence. In all cases, the goal is to directly support school leaders in growing their capabilities to own strategy and execution within admissions, marketing, and parent experience more independently at the school level in close coordination with the broader regional team.

This work is deeply rewarding and demanding. Strong RALs balance strategy with execution, support with accountability, and data-informed decision-making with hospitality and relationship-building while remaining connected to the realities of individual campuses. You should be energized by both strategic problem solving and the day-to-day work of helping schools execute with excellence.

Depending on the size, scope, and growth needs of the region, the RAL may report either to the Regional Manager (RM) or Assistant Regional Manager (ARM). In either structure, the RAL is responsible for driving strong execution and outcomes within the admissions, marketing, and parent experience domains in close partnership with their direct manager.

Admissions Leadership & Enrollment Growth

• Drive strong admissions outcomes across the region by partnering with school leaders on enrollment strategy, tour quality and conversion, and active management of the admissions pipeline. In some cases, this role may directly own lead outreach, model high quality tours, and support tour follow-up directly with families depending on the school’s capabilities and growth.
• Conduct regular school visits to assess admissions health, parent experience, and community engagement efforts while strengthening relationships with school teams.
• Support schools in developing scalable and sustainable admissions and community engagement practices that improve long-term effectiveness and independence.
• Analyze enrollment, engagement, and community data to identify trends, develop strategic hypotheses, and drive action-oriented solutions. This role serves as the primary point of accountability for admissions and marketing performance data within the region, with direct access to reporting and analytics previously routed through central support.

Parent Experience & Community Building

• Help schools translate community visibility into healthy enrollment growth. Strengthen school leaders' ability to understand and execute thoughtful local outreach, business partnerships, social media presence, events, to build broader community understanding of our pedagogy and brand at the…