Style Advisor - Chicago

Reporting to:
Service & Selling Manager / Assistant Store Manager / Store Manager

Varley is a contemporary fashion brand for the modern woman. Founded in 2015 by husband-and-wife Lara and Ben Mead, we are an international, family-run business headquartered between London, Los Angeles, and New York.

We create year-round collections designed to build an elevated wardrobe for how women live and move. From knitwear and outerwear to everyday staples and active pieces, our collections blend style, function, and versatility.

Varley exists to instil quiet confidence through meaningful connections that enhance everything women already are. As women’s lives evolve, so do we. Our international family-run team is 85% female, making us proud to be a brand for women, by women.

The Style Advisor (SA) is a brand ambassador responsible for delivering exceptional customer experiences, building meaningful client relationships, and supporting the store’s commercial and operational objectives.

SAs work closely with Senior Style Advisors and store leadership to ensure the Varley service ceremony is consistently delivered, smooth shop floor operations are maintained, and commercial targets are achieved. This role requires passion for fashion, strong clienteling skills, and adaptability in a fast-paced, omnichannel retail environment.

• Act as a visible ambassador for Varley, creating trust, community, and personalized service.
• Build strong relationships with new and existing customers to foster loyalty and repeat business.
• Deliver the Varley service ceremony consistently in all customer interactions.
• Provide styling advice, create outfits, and go the ‘extra mile’ to exceed customer expectations.
• Support the execution of retail events, VIP appointments, and community initiatives.
• Contribute insights from customer interactions to improve service delivery and customer engagement.
• Support the delivery of exceptional service standards which are reflected in customer feedback systems (such as Survicate).

• Drive sales, KPIs, and customer engagement through effective selling and personalized customer interactions.
• Support store leadership by providing feedback on opportunities to improve sales and operational performance.
• Maintain up-to-date product knowledge, seasonal collections, and awareness of market trends.
• Contribute to a culture of clienteling and repeat business.

• Follow all operational policies and procedures and raise noncompliance or risk to management.
• Maintain store presentation, organisation, and back-of-house areas in line with Varley brand standards.
• Support smooth daily store operations in a fast-paced environment.
• Collaborate with Senior Style Advisors and management to maintain operational excellence.
• Contribute to a positive, supportive, and collaborative team environment by demonstrating professionalism, respect, and a proactive attitude in daily interactions on the shop floor.

• Deliver exceptional, personalized customer experiences on the shop floor.
• Support commercial targets through effective selling, styling, and customer engagement.
• Provide insights from customer interactions to support continuous improvement initiatives.
• Maintain alignment with Senior Style Advisors and store leadership on operational and sales priorities.

• Customer-focused and passionate about delivering exceptional service and styling expertise.
• Strong team player with positivity, professionalism, and enthusiasm.
• High attention to detail and professional presentation.
• Passionate about fashion and knowledgeable about current market trends.
• Agile, adaptable, and able to work effectively in a fast-paced retail environment.
• Proactive and enthusiastic about learning, development, and continuous growth.
• Minimum 1 year of experience in a similar retail or service-led role.
• Flexible to work shifts including weekends, evenings, and public holidays.
• Comfortable using POS systems, CRM, and digital tools for clienteling.

• Consistently exceptional customer experiences and…