Lifecycle Operations Technical Manager

Job Title:

Lifecycle Operations Technical Manager Duration: 6 Months

Location:

100 Remote (US)

About the Role:

As a Lifecycle Operations Specialist, you will execute marketing campaigns end-to-end through owned lifecycle channels (email, in-app, push, SMS). You will work independently with minimal oversight, partnering with cross-functional teams to deploy campaigns on time and with quality. You'll be expected to ramp quickly on our platform stack and operate as a fully autonomous contributor from day one. You Will:
Build and deploy complex multi-message marketing campaigns to global audiences using Iterable and supporting platforms Execute audience syncing via segmentation tools and data warehouse queries Own QA processes — ensuring campaigns meet lifecycle deployment standards before publish Troubleshoot campaign issues independently (template rendering, audience targeting, event triggers, delivery failures) Execute time-sensitive communications (SEV emails, compliance notices) with urgency and accuracy Support international campaign execution across multiple locales, coordinating with localization teams Coordinate with cross-functional partners (Product, Creative, Localization, Legal, Analytics, Engineering) to manage timelines and deliverables Communicate proactively with stakeholders on campaign status, timelines, and blockers Maintain channel health by enforcing guardrails — frequency caps, suppression rules, subscription compliance Participate in triaging and resolving issues as they arise Support capacity planning by managing intake volume and communicating timelines to stakeholders

Skills:

5-7 years of experience in email marketing, campaign management, marketing operations, or lifecycle operations Hands-on experience with ESPs/marketing automation platforms (Iterable strongly preferred; Braze, SFMC, or similar acceptable)

Experience with audience segmentation tools and data pipelines (CDPs, reverse ETL, or similar) Working knowledge of data warehouses (Snowflake, Hightouch, or similar) for audience queries Strong understanding of customer/merchant life cycles — end-to-end, all stages Ability to work independently with minimal oversight in a fast-paced environment Excellent attention to detail and strong QA instincts Experience working cross-functionally with creatives, engineers, analysts, PMs, and marketing managers Comfort with HTML (basic edits), Handlebars/template logic, and conditional content Strong project management skills — can juggle multiple campaigns simultaneously Even Better:
Comfortable writing basic SQL queries

Experience with Snowflake, Looker, or Hightouch

Experience with A/B testing and experimentation Familiarity with template management systems Experience in a matrixed organization at scale (100M+ profiles) Experience handling urgent/time-sensitive communications in a high-stakes environment Education AS/BS degree and a minimum 5 years of experience in email marketing, campaign management, or operations