Senior Program Manager – AMER SMB Sales

About Market Star

In everything we do, we believe in creating growth, for our clients, our employees, and our community. For the past 35+ years, we have been generating revenue for the most innovative tech companies across the globe through our outsourced B2B demand, sales, customer success, and revenue operations solutions. We are passionate about cultivating career advancements for our people and support them through mentorship, leadership, and career-development programs.

We provide service and support to our communities through the Market Star Foundation. Our exceptional team is the cornerstone of Market Star's accomplishments. We are proud of our award‑winning workplace culture and recognition as a top employer in our industry. These achievements are a testament to our six core values, embraced by our 3,000+ employees worldwide. From our headquarters in Utah, USA, to our global offices in India, Ireland, Bulgaria, Mexico, the Philippines, and Australia, we work together to drive innovation and success.

We are excited to have you apply to join our Market Star team and can’t wait to discuss how we can help you find growth, as well as how you can make an impact by driving growth for your team.

Market Star is seeking a Senior Program Manager to support Asana’s AMER SMB Sales organization. This role is responsible for leading frontline sales leaders and Account Executives while driving revenue performance, quota attainment, forecasting accuracy, pipeline health, and overall sales execution. The ideal candidate is a proven SaaS sales leader who excels at coaching teams, developing leaders, and consistently delivering against aggressive revenue goals.

Location:

Ogden, UT (Hybrid)

• Own AMER SMB revenue performance, including quota attainment, pipeline generation, ACV, win rate, conversion, and overall sales productivity.
• Lead and develop frontline sales leaders while overseeing a team of approximately 15–20 SMB Account Executives.
• Drive a disciplined sales operating rhythm through forecasting, pipeline reviews, deal inspections, performance reviews, and business reviews.
• Ensure forecast accuracy through thorough inspection of pipeline health, deal progression, risk management, and close planning.
• Coach managers and sellers on prospecting, qualification, discovery, deal strategy, negotiation, and closing best practices.
• Drive healthy pipeline generation with a focus on outbound and AE-generated opportunities.
• Leverage MEDDIC, MEDDPICC, or similar methodologies to improve qualification, forecasting, and sales execution.
• Establish clear performance expectations and accountability through coaching, development plans, and performance management.
• Monitor key performance indicators including quota attainment, ACV, forecast accuracy, pipeline coverage, conversion rates, and sales productivity.
• Analyze performance trends and translate data into actionable strategies that improve business results.
• Partner with client stakeholders, Enablement, Operations, Marketing, Recruiting, and Customer Success teams to execute go‑to‑market priorities.
• Lead executive business reviews, quarterly business reviews, forecasting updates, and performance reporting.
• Foster a culture of ownership, coaching, continuous improvement, accountability, and high performance.
• Other applicable duties as assigned.

• Proven experience leading SaaS or technology sales organizations.
• Experience managing and developing Account Executives and/or frontline sales leaders.
• Demonstrated success owning and delivering against revenue and quota targets.
• Strong expertise in sales forecasting, pipeline management, deal strategy, and revenue performance.
• Experience…