ERS-Senior Manager, Data and Sales Strategy - Westerville

We are seeking a strategic Senior Manager, Data and Sales Strategy, to lead our data-driven sales transformation initiatives. This role combines strategic planning with hands‑on data architecture and analytics expertise to drive revenue growth, optimize sales performance, and build scalable data capabilities that support our sales organization’s success.

• Lead cross‑functional initiatives to align data capabilities with sales strategy and business objectives
• Build and manage a high‑performing team of data analysts, engineers, and sales operations specialists
• Collaborate with leadership to develop data‑driven sales strategies and roadmaps
• Champion data literacy across the sales organization and drive adoption of analytics‑driven decision making

• Design and maintain scalable data architectures that support sales analytics, customer intelligence, and predictive modeling
• Develop and implement data governance frameworks, ensuring data quality, security, and compliance across all sales and customer data sources
• Create and manage data pipelines that integrate CRM, marketing automation, customer service, and external market data sources

• Analyze historical sales performance, customer interaction patterns, and market trends to identify growth opportunities and optimize sales strategies
• Develop segmentation models and customer personas to enable targeted sales and marketing campaigns
• Create dashboards and reporting solutions that provide actionable insights to sales leadership and individual contributors

• Deep understanding of the sales process and tools needed for sales success
• Own the sales tools and drive optimizations to meet the expanding needs of the sales team
• Design data‑driven sales processes that streamline lead generation, qualification, nurturing, and conversion
• Implement automated workflows and alert systems that guide sales teams toward high‑value activities
• Develop lead scoring algorithms and prospect ranking systems based on historical performance and predictive models
• Build and deploy machine learning models for sales forecasting, lead scoring, and customer churn prediction

• Implement predictive analytics solutions that identify expansion opportunities within existing accounts

• Establish KPI frameworks and measurement strategies for all sales activities and campaigns
• Conduct statistical analysis to measure the impact of sales initiatives and recommend data‑driven optimizations

• Bachelor’s degree in Data Science, Computer Science, Statistics, Engineering, or related quantitative field; MBA preferred
• 7+ years of experience in data architecture and analytics, with at least 3 years in leadership roles
• 3+ years of experience in sales strategy, revenue operations, or sales analytics
• Proven track record of building and leading high‑performing data and analytics teams
• Experience developing and executing strategic roadmaps for data and sales transformation initiatives
• Proficiency in SQL, Python/R, and data visualization tools (Tableau, Power BI, etc.)
• Experience with cloud data platforms (AWS, Azure, GCP) and modern data stack technologies
• Deep understanding of CRM systems (Salesforce, Hub Spot) and sales technology ecosystems
• Experience with machine learning frameworks and statistical modeling techniques
• Knowledge of data governance, privacy regulations, and security best practices

• Advanced degree in a quantitative field or MBA with analytical focus
• Experience scaling data and analytics capabilities in high‑growth organizations
• Background in management consulting or strategic planning roles
• Proven success in sales transformation or revenue operations leadership
• Experience with change management and organizational transformation initiatives
• Certification in relevant cloud platforms or data technologies
• Deep knowledge of B2B sales environments and modern sales methodologies
• Track record of building data‑driven cultures and driving organizational…