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Social & Digital Marketing Specialist

Job in West Jefferson, Madison County, Ohio, 43162, USA
Listing for: Dawson
Full Time position
Listed on 2026-02-17
Job specializations:
  • IT/Tech
    Digital Marketing, Social Media Marketing, Digital Media / Production
Salary/Wage Range or Industry Benchmark: 70000 - 90000 USD Yearly USD 70000.00 90000.00 YEAR
Job Description & How to Apply Below
Location: West Jefferson

Business Consulting and Services Industry

$70,000-$90,000 per year

Monday-Friday, 40 hours/week

West Jefferson, OH

Portfolio required to be considered

Why You’ll Love This Job:
  • Medical, dental, and vision benefits
  • PTO
  • Bonus opportunities
  • Opportunity to own social strategy and expand into broader digital marketing initiatives
What You’ll Do:

Social Media (Primary Focus - 70-80% of your time):

  • Own social media strategy and execution from concept through publishing
  • Create content (design + copy) for Instagram, Facebook, Tik Tok, Linked In, and emerging platforms
  • Manage daily engagement, including comment moderation and DM responses
  • Conduct social listening to identify trends, opportunities, and potential brand risks
  • Build and manage content calendars across multiple client accounts
  • Track KPIs and optimize content based on performance insights
  • Escalate sensitive issues in alignment with internal protocols

Digital Marketing (Growing Responsibility - 20-30% of your time):

  • Support integrated campaigns across social, email, and digital channels
  • Assist with website content updates and basic optimizations
  • Develop digital assets and presentations for internal and client-facing initiatives
  • Contribute to special projects that expand overall digital strategy
  • Collaborate with external advertising agency partners to align social and digital initiatives
  • Gradually expand into broader digital marketing initiatives, including email strategy, integrated campaigns, and other growth-focused projects as you develop in the role
What We’re Looking For:
  • 2–5+ years of hands‑on social media experience (agency, brand‑side, or both)
  • Experience in a CPG environment strongly preferred
  • Proven ability to manage multiple brands or accounts simultaneously
  • Strong writing skills with the ability to adapt to distinct brand voices
  • Highly organized with strong time management skills
  • Comfortable working independently while collaborating cross‑functionally
  • Data‑driven mindset with the ability to translate analytics into action
Must-Have

Skills:
  • Demonstrated success creating social content that drives measurable engagement
  • Community management experience
  • Proficiency in Canva or Adobe Photoshop (portfolio required)
  • Experience with Meta Business Suite and at least one scheduling platform
  • Working knowledge of social analytics and reporting
  • Basic email marketing experience
Bonus Points For:
  • Tik Tok and Instagram Reels expertise
  • Experience with social listening tools (Meltwater, Sprinklr, Brandwatch)
  • E‑commerce or Shopify familiarity
  • Agency experience managing multiple brands
  • Photography, videography, or crisis communication experience
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