Senior Online Marketing Manager (m/f/d
Job in
Germany, Pike County, Ohio, USA
Listed on 2026-08-07
Listing for:
PVH (Tommy Hilfiger/Calvin Klein)
Full Time
position Listed on 2026-08-07
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Social Media Marketing, Marketing Strategy, SEO
Job Description & How to Apply Below
Location: Germany
A career driven by you.
Join Auto Scout
24 Group and experience life in the fast lane. As an Online Marketing Manager - AI & Performance , you'll drive Performance Marketing , Paid Social and Display Retargeting across eight European markets and four brands. Working at the intersection of Digital Marketing , AI , Data and Marketing Automation , you'll build scalable campaigns that reach more than 30 million monthly users.
this role is unique
- Own Performance Marketing campaigns across multiple European markets.
- Drive Paid Social , Display Retargeting and AI-powered marketing at scale.
- Shape the future of AI , Marketing Automation and Mar Tech .
- Work with leading advertising platforms, data and technology.
- Own and optimise Performance Marketing campaigns across channels such as Meta , Tik Tok , You Tube , Criteo and RTB House .
- Drive the adoption of AI and Generative AI to improve campaign performance, automation and marketing workflows.
- Build scalable marketing capabilities through feed management , conversion tracking , marketing automation and data-driven optimisation.
- Analyse campaign performance and translate data into actionable business recommendations.
- 5+ years of experience in Performance Marketing , Digital Marketing or Paid Media , ideally managing feed-based campaigns across web and app.
- Proven experience integrating AI , Generative AI or AI-powered tools into marketing workflows.
- Strong analytical skills with a deep understanding of ROAS , CPL , CTR , CPM and CPC .
- Hands-on experience with Meta Ads , Tik Tok Ads , You Tube Ads , Display Retargeting and performance optimisation.
- Collaborative, hands-on mindset with experience working in international, cross-functional teams.
- Fluent in English.
- Experience with App Marketing and app performance campaigns.
- Experience with Products Up , Channable , Apps Flyer , Adjust , Google Tag Manager (GTM) , server-side GTM (sGTM) , Conversions API (CAPI) or Meta Events Manager .
- Experience with SQL , Big Query , Adverity , Quick Sight or similar analytics platforms.
- Another European language.
With colleagues from over 50 nationalities, we offer an inclusive environment where you can learn, grow and make an impact.
Ready to shape the future of AI-powered Performance Marketing?
#J-18808-LjbffrPosition Requirements
10+ Years
work experience
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