Client Growth Manager, Media and Content

Location:

Fairlawn, OH 44333 | Type:
Full Time | Travel:
Up to 25% | Category:
Sales

Babcox Media Inc. () is a leading B2B multimedia company serving the automotive aftermarket, powersports, performance, collision, commercial fleet, dealership, engine building and tire industries. With over 100 years of experience, Babcox has been a trusted industry voice, accelerating its evolution across digital, data, and AI‑driven marketing.

Babcox Media is seeking a Client Growth Manager to drive revenue across our portfolio of industry‑leading brands. This high impact, revenue‑generating role requires a consultative seller who knows how to connect content, audience, and media into integrated programs that deliver measurable business outcomes.

• Prospect, develop, and close new business within the automotive aftermarket and adjacent markets.
• Build and sell integrated marketing programs (sponsored content, digital advertising, video, social media, and custom solutions).
• Lead consultative client conversations that align Babcox’s capabilities with client marketing and business objectives.
• Develop strategic proposals that translate ideas into clear, compelling, and sellable programs.
• Leverage CRM, audience insights, and AI tools to identify opportunities, personalize outreach, and accelerate the sales cycle.
• Partner cross‑functionally with editorial, marketing, and operations teams to deliver high‑quality campaign execution.
• Bring market intelligence and client feedback into internal strategy discussions to help shape future offerings.

• Achieves and builds toward a defined annual revenue target with a strong focus on new business development.
• Builds and maintains a healthy pipeline through consistent, proactive prospecting.
• Demonstrates strong close rates and momentum across both new and existing accounts.
• Develops deep knowledge of the automotive aftermarket and Babcox’s audience and solutions.
• Becomes fluent in Babcox’s go‑to‑market strategy and integrated product offerings.
• Effectively uses AI tools (ChatGPT, Claude, Gemini, and others) to enhance prospecting, insights, proposal development, and communication.
• Establishes credibility with clients as a strategic partner, not just a vendor.
• Generates early wins and expands key accounts through thoughtful, value‑driven engagement.

• Defined revenue target aligned to territory and experience.
• Competitive base salary plus commission structure.
• Performance‑based incentives and accelerators for exceeding goals.
• Opportunity for significant earnings growth based on performance.

• Trusted industry leader with a 100+ year legacy and strong brand equity.
• Access to highly engaged, niche audiences across multiple verticals.
• Opportunity to sell modern, integrated marketing solutions—not commoditized products.
• Investment in digital, data, and AI capabilities to support smarter selling.
• Collaborative, entrepreneurial culture where high performers can make a measurable impact.
• Clear opportunity for career growth into senior sales, strategic accounts, or leadership roles.

• 3+ years of experience in media sales, marketing, or automotive aftermarket‑related industries.
• Proven track record of meeting or exceeding revenue targets in a consultative sales environment.
• Experience selling integrated, multi‑channel marketing solutions (content, digital, social, video, etc.).
• Strong business acumen with the ability to connect marketing strategy to measurable outcomes.
• Digitally fluent and AI‑capable, with a demonstrated ability to leverage tools to improve efficiency and effectiveness.
• Proactive, self‑directed approach to prospecting and pipeline development.
• Strong communication, presentation, and storytelling skills.
• Ability to manage multiple opportunities and priorities in a fast‑paced environment.
• Collaborative mindset with the ability to influence cross‑functional teams.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint) and CRM platforms.
• Willingness to travel as needed.