Vaccine Confidence Strategist

MPHI is a Michigan-based and nationally engaged, non-profit public health institute. We are a team of teams, process and content experts, dedicated to building a world where tomorrow is healthier than today!

Title: Vaccine Confidence Strategist

Salary: $57,761 - $84,260 / Posted Thru: 2/20/2026

Location: Remote/Virtual - Must work and live in the state of Michigan

The Vaccine Confidence Strategist develops and implements data-driven communications to build trust in vaccines, address hesitancy, and support immunization campaigns for the Division of Immunization at the Michigan Department of Health and Human Services. Under the direction of the Communication and Education Unit manager, this position will work closely with a broad group of Division staff and partners to deliver effective education and communication to providers, parents, and the public.

The person in this position is responsible for development and dissemination of content across a range of mediums, including the Division's website, social media, press releases and broad public campaigns. The Vaccine Confidence Strategist will also take work with Division leaders, including the VPD Education Coordinator, to coordinate and facilitate immunization conferences and webinars.

• Work closely with division and bureau staff, as well as internal and external partners, to deliver key messages that build trust with partners and improve confidence in vaccines.
• Identify opportunities for alignment of communications strategy and activities across existing and potential partnerships.
• Create plain-language materials (e.g. FAQs, bulletins, infographics) tailored to diverse audiences.
• Review, develop, and design content for the Division website, assuring that materials are up to date and comply with State of Michigan accessibility standards.
• Promote consumer education through the development of information related to immunizations and vaccine preventable diseases for health care providers, parents, and the general public.
• Work with management to provide education and other relevant communications during outbreaks of vaccine preventable diseases or other relevant emergencies and support division staffing, as needed.
• Always represent the best interest of MPHI and MDHHS.
• All other duties as assigned.

Possession of a bachelor's degree in Health Communications, Public Health, Public Administration, or related field.

Two or more years of professional experience with demonstrated increasing responsibility in public health, health education, communications, project management, or program evaluation preferred.

• Understanding of public health infectious disease prevention, response, and immunization.
• Ability to translate highly technical information and data into effective communication materials for lay audiences.
• Moderate to advanced knowledge of risk and crisis communication.
• Ability to effectively communicate the impact of structural and social determinants of health on individual and population level health outcomes through a variety of mediums and engage communities most impacted in the development and design of health education materials.
• Ability to develop and maintain relationships with partners with a wide variety of backgrounds and priorities.
• Strong organizational skills, focused attention to detail, accuracy and efficiency.
• Ability to organize and coordinate the work of others.
• Ability to prioritize and coordinate multiple facets of project development, implementation, and management.
• Ability to anticipate and independently resolve barriers and challenges with continuous improvement focus.
• Proven exceptional oral, written, and interpersonal communication skills.
• Ability to organize, evaluate, and present information effectively.
• Ability to be flexible with changing deadlines.
• Proficiency in Microsoft Office applications and familiarity with email/internet browser software.
• Competency in Adobe Creative Suite, Canva, or other graphic design software.

Must have reliable home internet connection. A valid vehicle…