Marketing Manager - National

Responsibilities

• Lead strategy-driven marketing meetings to plan and prioritize tactics across the marketing funnel.
• Develop and manage annual and quarterly marketing plans aligned with business objectives and brand standards.
• Manage the brand(s) marketing tracker with routine status updates, results, and pivots.
• Manage marketing budget and resources effectively, ensuring maximum efficiency and effectiveness in all marketing activities.
• Collaborate with sales, operations, and other departments to align marketing efforts with overall business goals.
• Apply effective project management skills and processes to stay organized and on track with marketing tasks, timelines, and deliverables.
• Establish KPIs, Success Metrics and Report on overall marketing efforts routinely.
• Lead marketing reporting, analyze results, and adjust strategies based on performance.

• A bachelor’s degree in Marketing, Communications, or a related field is required.
• 2-4 years in Communications, Marketing, Business, Public Relations, or other field related experience.
• Computer literate, comfortable with applications such as Outlook, Microsoft software, and design tools (such as Canva and Adobe applications).
• 1-2 years in paid advertising experience.
• 1-2 years in working with external partners (such as PR partners, CVBs, advertising partners, etc.).
• Previous experience of managing business social media profiles.
• Knowledge of online marketing and good understanding of major marketing channels.
• Previous experience with social media software such as Facebook Business Manager other social media dashboards.

• Previous experience in the hospitality industry.
• Previous experience in public relations.