Product Manager; Voice of Customer

Overview

Veriforce-Alcumus is seeking a customer-obsessed, externally facing Product Manager, Voice of the Customer (VoC) for the US market. This strategic role connects US customers, commercial leaders, and the global product organization to ensure US needs, challenges, and feedback are captured and represented in the product strategy.

Department: Technology & Product

Location: Remote, United States

• Design and implement scalable VoC programs tailored to the US market, including digital surveys, focus groups, customer advisory boards, and product feedback sessions.
• Build repeatable processes for gathering and synthesizing feedback from customers, prospects, and internal stakeholders across segments.
• Own the customer advocate role in product planning; ensure customer needs drive roadmap priorities.
• Partner with product leaders to inform investment decisions, backlog prioritization, and feature scoping.
• Influence roadmap and GTM strategy by illustrating what US customers need, how they use it, and the value they gain.
• Use product analytics tools (e.g., Pendo, Mixpanel, Amplitude) to analyze engagement and correlate usage with customer sentiment to identify opportunities and friction points.
• Drive alignment between regional insights and global product direction; maintain ongoing information-sharing with field and product teams.
• Collaborate with Product Ops, Engineering, Marketing, and Product Management to bring US market voice to life in solutions.

• US Regional GTM and Customer Success Teams – gather structured feedback across the customer lifecycle and build trusted relationships to feed into product thinking.
• Global Product Leaders and Segment Product Managers – provide market-facing insights and validate assumptions to ensure US representation in strategic planning.

• VoC framework established and formal program launched in the US.
• US-based customer advisory boards or feedback groups created and aligned to key customer types and segments.
• Product usage analytics deployed (e.g., Pendo) and insights dashboards created.
• Regular US market insight reports to influence roadmap planning.
• Strong interlocks with regional and global teams established.
• Demonstrated influence on product strategy—3 examples in year one where VoC input impacted roadmap or features.
• VoC metrics defined and baselined to measure impact.
• Market and customer intelligence resources created (repositories, dashboards, templates, training).

• 5+ years of experience in product management, customer research, or customer success in a B2B SaaS or technology environment.
• Experience operationalizing VoC programs and influencing product teams.
• Experience using product analytics tools (e.g., Pendo, Mixpanel, Amplitude) to extract and communicate insights.
• Strong communication, facilitation, and storytelling skills; proven cross-functional collaboration.
• Understanding of the US compliance, risk, or B2B enterprise market is preferred.
• Curiosity, systems thinking, and a mindset of continuous improvement.

Veriforce has a hybrid workplace policy. We support our team to do their best work and provide multiple ways to support their productivity and wellbeing.

• Integrated mental health and wellbeing support
• Vacation starting at 3 weeks
• Wellness Days and an annual Giving Day
• Comprehensive medical and dental coverage
• End-of-year company-wide shutdown to rest and recharge
• Linked In Learning license for upskilling and development

Veriforce is an equal-opportunity employer. We are committed to an inclusive environment where everyone can be themselves.

What you can expect if you apply:

• A response to your application within 15 working days
• An interview process including:
• Initial recruiter discovery call
• First-stage interview via Microsoft Teams
• Additional stakeholder interview

We can accommodate adjustments to the process on request.

• Mid-Senior level

• Full-time

• Product Management and Marketing

• IT Services and IT Consulting