Area Sales Manager

Overview

Company Overview Livestock Nutrition Center specializes in blending customized rations, supplements and premixes to meet the specific nutritional needs of Livestock Producer's operations. We understand that management, performance objectives and feeding practices can be vastly different between operations, and that these differences dictate specific nutritional or formulation requirements. Our experienced sales staff and nutritionist will work with the Producer to design a feeding program that is specific to their operation.

Company Overview Livestock Nutrition Center specializes in blending customized rations, supplements and premixes to meet the specific nutritional needs of Livestock Producer's operations. We understand that management, performance objectives and feeding practices can be vastly different between operations, and that these differences dictate specific nutritional or formulation requirements. Our experienced sales staff and nutritionist will work with the Producer to design a feeding program that is specific to their operation.

Mission Statement Our Mission is to add value to the suppliers and end users in the feed ingredient supply chain through distribution, processing and service.

Guiding Principle Our focus is to provide customized feeding programs, nutritional products, and expert service to livestock producers that promote their long-term success and profitability.

Position Summary The Area Sales Manager will manage, develop, and drive sales teams toward reaching company goals. The individual in this position will be responsible for sales teams reaching and exceeding yearly sales goals by location, while increasing individual proficiency of direct reports. The Area Sales Manager will communicate with the General Manager and Sales Management Team on business environment and needs, monitor competition, and enhance customer satisfaction & retention while increasing employee engagement, retention, and job satisfaction.

The Area Sales Manager is responsible for being fully proficient in the entire sales process from lead generation through close. This role will continue to engage and focus on consultative sales, including maintaining current business, growing new business, and generating revenue in your area.

• Ensure sales team(s) reach and exceed yearly sales goals by location
• Display excellent sales and leadership capabilities.
• Lead sales team to increase business growth by creatively strengthening relationships with our customer base, maximizing sales, increasing market share, seizing new opportunities, generating revenue, and increasing customer & employee satisfaction.
• Lead assigned sales team(s) to achieve company goals including, but not limited to, customer and volume retention, tonnage targets, and net profitability objectives.
• Help design and implement strategic sales plans that expand LNC’s customer base and ensure its strong presence.
• Identify and inform teams of shifts in the market and in competition status as they apply to feed manufacturing, cattle/beef markets, and the agriculture industry.
• Ensure that direct reports always remain engaged in their work toward achieving LNC’s collective goals.

• Increase individual proficiency of direct reports, while increasing team performance and cohesion
• Manage, develop, and drive sales team toward reaching company goals, utilizing input from Location Managers and Nutritionists.
• Develop and execute plan for objectives setting, mentoring & coaching, and performance monitoring of sales team.
• Motivate the sales team. Create and sustain an atmosphere of healthy competition.
• Provide the sales team with constructive feedback and assist individuals to solve customers' problems.
• Ensure that sales teams maintain positive customer relations and are an information resource to all producers.
• Conduct quarterly and annual performance review for each direct report. Make recommendations to upper management team regarding position advancement.
• Mentor and motivate the sales team to utilize Salesforce CRM and CPQ programs to keep accurate records of all sales activities, track potential opportunities, and manage the sales pipeline.
• Monitor and approve all sales pre and post travel and customer visits.

• Drive communication up and down sales and leadership channels within the organization
• Build unity between locations with respect to LNC’s sales/support philosophy and communication/processes.
• Remain aware of company and location personnel needs. Take initiative in driving conversation around location personnel needs with General Manager, Recruiting Specialist, and Location Managers.
• Monitor and report market competition details along with business obstacles and/or needs.
• Present sales and realistic forecasts to the upper management team.
• Assist General Manager, Regional Operations Manager, and Location Manager in developing annual goals by location.
• In coordination with Nutritionists, develop protocol for approval of all ration…