Marketing Manager DACH & BeNeLux; m​/w​/x & Nature

Hunting & Nature Marketing Role

Join Hunting & Nature – an exciting consumer business offering innovative optics products for hunters, birders, and outdoor enthusiasts worldwide. Our passion for innovation and precision drives us to develop products that enrich our customers' lives and elevate their experiences in nature observation and hunting.

Hunting & Nature is currently undergoing a transformative process:
To become more dynamic, customer-oriented, and future-oriented, we are transitioning the company from the ZEISS Group into an independent entity with an investor. The new entity will exclusively develop and distribute innovative optics products for hunters, birders, and outdoor enthusiasts under the ZEISS brand.

• Bring global marketing strategies to life locally, ensuring campaigns in DACH & BeNe markets are effectively implemented.
• Responsible for trade marketing and public relations, working closely with media, agencies, and cooperation partners to ensure a strong local brand presence.
• Adapt content, measures, and materials to regional requirements and continuously optimize them based on KPIs.
• Conceptualize and execute trade shows and events that provide a central stage for our innovations.

• Completed degree (Business Administration/Marketing/Communication, etc.) and relevant experience in operational marketing, ideally with a focus on campaigns, events, and promotions.
• Experience in organizing trade shows and events.
• Hands-on mentality with a strong organizational talent and implementation strength.
• Proficient in using KPIs and experience in analyzing and continuously optimizing marketing measures.
• Experience in working with agencies, internal interfaces, and external partners.
• Excellent communication skills (German & English), team capability, and assertiveness.