Recreation Marketing Specialist

General Statement of Duties/Supervision

Tumwater is more than just a city, it’s a vibrant community rooted in history and filled with opportunity. Located at the southern gateway to the Seattle-Tacoma metro area, Tumwater offers the perfect blend of small-town charm and big-picture vision.

Surrounded by the natural beauty of Puget Sound, prairie landscapes, rivers, and evergreen forests, we’re just over an hour from ocean beaches, the Olympic Peninsula, and Mount Rainier. Whether you’re into hiking, kayaking, brewery-hopping, or live music, you’ll find easy access to it all.

Here in Tumwater, we’re building a future that’s highly livable, connected, and inclusive. With safe neighborhoods, excellent schools, and a deep sense of civic pride, it’s not just a great place to live, it’s a great place to grow your career.

Performs professional communications, marketing, and public engagement work in support of Parks & Recreation programs, events, facilities, and initiatives. Responsibilities include developing and implementing communication strategies, preparing marketing and outreach materials, managing digital and print communications, coordinating media relations, and supporting community engagement efforts.

The position serves as the department’s primary communications and marketing resource and works collaboratively with staff, community organizations, vendors, and partner agencies to promote programs, strengthen community awareness, and maintain consistent branding and messaging standards.

Work requires creativity, strong written and verbal communication skills, independent judgment, and the ability to manage multiple projects and priorities in a fast-paced public service environment. As part of the larger administrative team, provides office coverage and back-up administrative support.

• This is a professional-level communications and marketing classification responsible for department-wide outreach and public information efforts.
• The position independently manages marketing and communication projects from concept through publication and distribution.
• Work involves strategic messaging, graphic design, digital communications, public engagement, and media coordination.
• The position serves as a key communications resource for Parks & Recreation programs, events, and initiatives.

• Develops and implements communication and marketing strategies for Parks & Recreation programs, services, facilities, events, and initiatives.
• Creates written, graphic, digital, and multimedia communication materials including newsletters, brochures, flyers, posters, news releases, social media content, electronic communications, and website updates.
• Develops messaging and outreach strategies to improve public awareness and community engagement.
• Ensures consistent branding, style, accessibility, and communication standards across department materials and platforms.

• Writes, edits, proofreads, and reviews communication materials for clarity, accuracy, grammar, style, and consistency.
• May serve as a department contact for media inquiries, interviews, and public information requests with guidance from supervisor.
• Assists with communicating complex, sensitive, or high-profile information in a professional and tactful manner.
• Coordinates photography, graphic design, and visual content supporting department communications and promotional efforts.

• Designs, updates, and maintains department websites, electronic communications, social media platforms, and other communication systems.
• Utilizes graphic design, website management, photo editing, and related communication software and tools.
• Evaluates emerging communication trends, technologies, and best practices to improve outreach effectiveness and public engagement.

• Coordinates communication projects from development through publication and distribution, including vendor coordination and production oversight.
• Collaborates with department staff, partner…