Business Development Manager

Overview

Company description information provided in the original job description has been reformatted for clarity and consistency while preserving the content. The role is based in Boston and belongs to Omdia, a leading global technology research and advisory group, part of Informa Tech Target.

Omdia works with the most valuable B2B tech companies in the world and currently serves 87% of the top 100. We have over 300 analysts across 25 research locations, working with clients in over 150 countries.

The role is centered on orchestrating go-to-market strategies to drive growth with a strategic and prolific focus on net new logo acquisition and untapped market penetration, while maintaining Omdia’s high standards of client partnership and industry expertise.

• New Logo Acquisition Leadership: Live and breathe your key targets and own the entire sales process, from initial contact and qualification to negotiation and closing deals.
• Go-to-Market Orchestration: Build and execute integrated sales motions uniting demand generation, Sales Development Representatives (SDRs) outreach, and hunting activities to land new accounts.
• Systematic Prospecting: Develop repeatable and scalable processes for identifying and engaging new buyers, leveraging market intelligence, persona mapping, and competitive analysis to prioritize prospects.
• Build client relationships and value proposition: Build trust with clients at senior levels to align Omdia’s insights, guidance, and tools with client priorities to demonstrate value.
• Team Collaboration & Enablement: Work closely with Marketing, SDR, and Sales Enablement teams to orchestrate pipeline generation, share best practices, and maintain discipline in outbound hunting activities; coordinate with the wider Omdia analyst and consulting teams to ensure client satisfaction.
• Performance Reporting: Deliver accurate forecasts and pipeline metrics focusing on prospecting conversion rates, net-new business growth, and campaign ROI.

• 5+ years of experience selling technology or related market intelligence/research consulting services.
• Experience selling into industries such as:
  • Cybersecurity
  • SaaS
  • AI
  • IT Infrastructure
  • Consumer Devices
  • Channel
• Proven track record of net new business development (“hunter” profile) with demonstrated ability to penetrate untapped accounts and close deals in the $100K+ range.
• Mastery of advanced B2B sales methodologies in consultative selling, solution selling, and complex pursuits for technology research and advisory services.
• Experience in outbound prospecting and new logo acquisition.
• Excellent communication and presentation skills, with the ability to articulate complex technological concepts to diverse audiences.
• Strong CRM and sales automation tool experience, including pipeline management and data-driven performance optimization.

We believe that great things happen when people connect face-to-face. We work in-person with each other, or with customers and partners, three days a week or more. When not in one of our offices or at events, you have the flexibility to work from home or remotely.

We are an equal opportunity employer and comply with applicable laws. We do not tolerate discrimination and provide reasonable adjustments or accommodations upon request through the Talent Acquisition Partner for the role.

Our benefits include:

• Great community: a welcoming culture with in-person and online social events, Walk the World charity day, and active colleague groups
• Broader impact: up to four days per year to volunteer, with charity match funding
• Career opportunity: bespoke training, mentoring platforms, and access to courses on Linked In Learning
• Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 holidays, a birthday leave day, and remote work options up to four weeks a year
• Competitive benefits, including 401k match, health, vision and dental insurance, parental leave, and an employee stock purchase plan
• Wellbeing support through EAP, mental health resources, and wellness tools
• Global recognition programs and opportunities to collaborate with teams around the world

The salary range for this role is $100,000 - $120,000 + commission, based on experience.

Expiry
:
This posting will automatically expire on March 5, 2026.