Direct Response Representative Intern
Durham, Durham County, North Carolina, 27703, USA
Listed on 2026-06-17
-
Business
Business Development -
Sales
Sales Development Rep/SDR, Business Development
Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI‑powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements.
Role OverviewEarly engagement with prospective customers directly shapes how organizations evaluate and adopt customer experience technology. In this role, you influence how inbound demand is assessed, prioritized, and converted into qualified pipeline, ensuring that every interaction reflects both precision and empathy. At Genesys, we are redefining customer experience through AI‑driven innovation and human‑centered design, enabling organizations to deliver personalized, connected experiences at scale.
You will gain hands‑on exposure to modern sales development practices while contributing to real business outcomes across marketing and sales alignment. Working alongside experienced professionals, you will develop core capabilities in data‑driven decision making, customer engagement, and pipeline strategy. This internship provides visibility into enterprise go‑to‑market operations and builds a strong foundation for future careers in sales, business development, or revenue operations.
Key Responsibilities- Manage inbound lead flow by prioritizing, organizing, and supporting timely follow‑up to maximize conversion into qualified opportunities
- Analyze prospect data to identify qualification signals and deliver insights that improve lead routing and engagement strategies
- Conduct targeted account and contact research to uncover buying signals and support early‑stage opportunity development
- Maintain CRM data integrity to ensure accurate pipeline visibility and enable effective forecasting and reporting
- Develop and refine outreach messaging that improves response rates and aligns with brand positioning
- Support cross‑functional initiatives that enhance workflow efficiency, reporting accuracy, and response processes
- Observe and synthesize product demonstration insights to strengthen understanding of customer use cases and value drivers
- Partner with Sales and Marketing teams to drive coordinated campaign follow‑up and improve lead lifecycle management
- Currently pursuing a Bachelor's degree in Business, Marketing, Communications, or a related field
- Strong written and verbal communication skills with the ability to adapt messaging for professional audiences
- Familiarity with data analysis concepts and comfort working with CRM systems and spreadsheets
- Strong organizational skills with attention to detail and the ability to manage multiple priorities
- Ability to collaborate effectively in a team‑oriented environment
- Demonstrated willingness to learn, apply feedback, and develop new skills
- Proactive mindset with curiosity about business processes and customer engagement strategies
- Interest in pursuing a career in sales, business development, or revenue operations
- Exposure to coursework or projects related to marketing, sales, or data analysis
- Demonstrated initiative through academic, extracurricular, or personal projects
- Interest in technology platforms and customer experience solutions
- Goal‑oriented mindset with motivation to grow and contribute
This role has a market‑competitive salary with an anticipated base compensation range listed below. Actual salaries will vary depending on a candidate's experience, qualifications, skills, and location. This role might also be eligible for commission or performance‑based bonus opportunities.
$0.00 - $0.00
Benefits- Medical, Dental, and Vision Insurance
- Telehealth coverage
- Flexible work schedules and work from home opportunities
- Development and career growth opportunities
- Open Time Off in addition to 10 paid holidays
- 401(k) matching program
- Adoption Assistance
- Fertility treatments
Genesys is an equal opportunity employer committed to fairness in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.
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