Senior Manager, Change Management (Open to Remote, Continental U.S

Job Description:

We welcome remote candidates across the continental U.S. This role requires flexibility to align with Pacific Time Zone hours as needed and may include occasional client travel to the Los Angeles area.

Company Description Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies.

Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 16,000+ employees, Merkle is headquartered in Columbia, Maryland, with additional offices in the US, Europe, and Asia. In 2016, the agency joined the Dentsu Aegis Network.

Job Description The Senior Manager, Change Management is responsible for designing and executing the adoption strategies that drive successful transformation outcomes across commercial transformation initiatives. As a key member of the Transformation Enablement Office, this role focuses on audience-specific change planning and enablement, stakeholder engagement, organizational readiness, communications, training, adoption measurement, and employee experience. The Senior Manager will work across multiple transformation work streams to ensure employees understand what is changing, why it matters, how it affects their role, and what actions are required for successful adoption.

This role serves as the operational lead for the Adoption Engine and helps convert transformation strategies into tangible behavioral change and business results. The ideal candidate for this position must have a strong passion for problem solving and a deep understanding of how businesses, brands and customers interact, with an advanced understanding of the rapidly evolving role that data and technology play in this relationship.

Candidates must possess the ability to support business growth opportunities and develop strategic recommendations to support the growth of client relationships.

• Develop and execute change management strategies that support enterprise commercial transformation initiatives and drive successful adoption of new capabilities, processes, and ways of working.
• Partner with transformation, business, and program leadership teams to integrate change management activities into overall transformation roadmaps and value realization plans.
• Conduct stakeholder assessments and organizational impact analyses to identify adoption risks, readiness gaps, and mitigation strategies.
• Develop audience-specific change and enablement plans tailored to impacted stakeholder groups, roles, and business functions.
• Design and execute stakeholder engagement strategies that build alignment, sponsorship, and commitment across the organization.
• Create and manage communications strategies, messaging frameworks, and communication plans that support transformation objectives and business outcomes.
• Develop executive presentations, leadership communications, talking points, and transformation updates for governance forums and senior stakeholders.
• Facilitate workshops, leadership alignment sessions, stakeholder meetings, and working sessions to drive engagement and decision-making.
• Design and implement organizational readiness frameworks, readiness assessments, and go-live support activities.
• Develop training and enablement strategies, including learning journeys, role-based training plans, job aids, playbooks, and adoption resources.
• Establish and manage change champion networks and feedback mechanisms to strengthen adoption and continuously improve change interventions.
• Support pilot-to-scale readiness assessments and adoption planning to ensure successful transition from implementation to sustained business use.
• Define, track, and report on adoption, readiness, engagement, and change management KPIs to measure transformation effectiveness.
• Partner with governance, PMO, and business value teams to support dependency management, executive reporting, and value realization efforts.
• Collaborate with cross-functional teams, business stakeholders, and external partners to drive measurable adoption outcomes and sustained transformation success.

• Bachelor's degree required.
• 7+ years of experience in change management, organizational transformation, consulting, employee experience, or organizational effectiveness.
• Experience leading change activities for enterprise technology, process, and operating model transformations.
• Strong background in stakeholder engagement, communications, training,…