Sr. Director, Revenue Operations

About this position

GSTV is America’s most engaging on-the-go video network, reaching millions of consumers at a powerful moment—while they’re out in the world and ready to act. Across tens of thousands of fuel and convenience locations, we deliver premium content and data-driven advertising that drives real results for the world’s leading brands.

At GSTV, we’re building at the intersection of media, data, and retail—where attention turns into action. Our team is collaborative, fast-moving, and driven by curiosity, ownership, and a shared ambition to do meaningful work that scales. If you’re energized by growth, impact, and shaping what’s next in media, you’ll feel right at home here.

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Benefits Day One! Medical, Dental, Vision, Paternal Leave, Life Insurance, Accident, Critical Illness, Hospital Indemnity, STD/LTD + Vol Plans., Paid Holidays, 20 PTO days + Sick time, Perks, HSA and FSA and Lifestyle Spending Account (1st of mo after 30 days), 401K Match (90 days).

GSTV offers both hybrid and remote work situations. Candidates located within commutable distance to our New York Office will be tagged to that office and are not currently considered 100% remote.

The Senior Director, Revenue Operations will build and lead GSTV's commercial operating backbone, owning the processes, systems, data, and operating cadence that support revenue execution. This role will create consistent ownership and governance across planning, forecasting, incentives, analytics, and executive commercial reporting.

The successful candidate will have built or materially redesigned a Revenue Operations function and will bring a clear point of view on effective Rev Ops. This leader will assess the current environment, establish priorities, and independently implement a practical roadmap.

Responsibilities include, but are not limited to:

• Own weekly, monthly, and quarterly operating reviews covering forecast, pipeline movement, productivity, yield, and progress vs plan
• Lead annual planning for segmentation, coverage, territories, quotas, and capacity
• Define and enforce commercial governance including decision rights, policies, and deal authority thresholds
• Rapidly assess GSTV's current Rev Ops capabilities, identify gaps, and implement a practical roadmap that improves the function while maintaining business continuity
• Coordinate Revenue Operations processes across Sales and Marketing, partnering closely with Finance, Product & Tech, Measurement, and Ad Operations

• Own the revenue forecast methodology and cadence, reconciling CRM forecasts, pipeline conversion assumptions, seller inputs, actual performance, and the company plan to improve accuracy and confidence
• Establish and enforce pipeline hygiene, stage definitions, data standards, inspection routines, compliance measures, and escalation paths with Sales leadership
• Translate insights on conversion, velocity, win/loss, and deal slippage into specific in-quarter actions for sellers and leaders, and track those actions through completion

• Build bottom-up quotas by account and category using historical performance and growth potential, partnering with Finance and Sales leadership on repeatable quota-setting and capacity processes
• Support compensation plan design and own modeling, administration, crediting rules, and performance reporting
• Manage account transitions and maintain clear account, territory, quota, and crediting rules, resolving ownership and compensation exceptions consistently

• Establish or strengthen deal desk capabilities for pricing, structuring,…