Senior Product Manager, Demand Activation

Credit Acceptance is proud to be an award-winning company recognized both locally and nationally across multiple workplace categories. Our world-class culture is shaped by dedicated team members who are driven to succeed as professionals individually and together as a team. Backed by a strong product, exceptional people, and a stable financial foundation, we've grown into a leading provider of used and new car financing across the country.
Our Support teams work with multiple departments in a dynamic environment that promotes flexibility and autonomy, while offering the opportunity to collaborate with a diverse group of professionals. We work to comply with our company standards, exceed customer expectations, and drive our Great Place to Work culture. We deliver high-quality services aligned to business needs, driving innovative improvements that support our company strategy and modern operating principles.

The Senior Product Manager is a customer-centric advocate for specific customers of products and systems and are responsible for identifying and executing against opportunities. Their main responsibility is to enhance the end-to-end experience with the goal of increasing customer satisfaction and positively impacting the company's revenue growth and other goals.

• This position will work from home; occasional planned travel to our Southfield, Michigan office may be required. However, this position is permitted to work at our Southfield, Michigan office if requested by the team member.
• Advocates for the end user and stakeholder by empathizing and understanding user needs, remaining focused on desired outcomes, and becoming the domain expert.
• Analyzes data through the lens of the customer and identifies goals, metrics/key performance indicators, and analytics to determine product value; continually making recommendations and refinements to the product backlog based on learnings, leading to continued improvement in owned metrics/key performance indicators.
• Creates an environment where the entire team is immersed in customer-first thinking and turns customer insights into actionable strategies and priorities across products.
• Takes ownership of business results and being a day-to-day decision maker, including communicating with and influencing key partners and stakeholders to deliver winning product experiences and outcomes.
• Conducts and monitors research as well as the competitive landscape to recommend the best solutions and ensure that products remain or become best in class.
• Focuses on innovation and the disruption of status quo to identify improvements and new opportunities to gain a competitive advantage.
• Ensures the team is utilizing data with the right metrics to drive customer outcomes and ensures the right analysis is being done to prioritize appropriately.
• Effectively collaborates with technical and design teams to use the best modern technologies and deliver amazing products to market efficiently with quality.
• Has a deep understanding of product objectives and priorities and translates product concepts into user stories, epics, and other appropriate product deliverables while identifying and mitigating risks.
• Owns their product and is responsible for the delivery of that product and associated projects on time, on budget, on strategy, and with a superior level of quality and performance. Has a deep, end-to-end understanding of their products and how it fits into the business and is able to identify what impacts will occur due to other changes in the business.
• Proactively learns and recommends new technologies as a result of actively participating in technology/product forums as a product leader.
• Serves as the visionary to set vision and direction and champions high-impact outcomes; acts as a bridge between strategy and execution to translate plans into action, iterating as necessary.
• Champion of the end-to-end platform and is an expert in the systems and users they support; uses this knowledge to generate new ideas and support development, launch, and adoption of these new ideas.
• Drives continuous improvement of the product management process by documenting and reviewing processes and procedures.
• Consistently inspires, motivates and develops others beyond their immediate team and achieves high quality results through others, including cross-functional or virtual teams.
• Acts as a role model and provides peer coaching to develop other Product Managers.

• Customer-Centric: Fully understands and…