Product Manager User Growth & Onboarding- Remote

Description Kforce has a client in need of a Product Manager User Growth & Onboarding
- Remote.

Responsibilities:
* Own the product strategy and roadmap for technology supporting customer acquisition, enrollment, onboarding, and activation
* Translate growth objectives into prioritized product initiatives designed to improve conversion and streamline the enrollment journey
* Lead cross-functional efforts across marketing, operations, engineering, clinical, sales, and data teams
* Analyze the end-to-end enrollment funnel, identify points of friction, and implement improvements that increase conversion and reduce drop-off
* Manage CRM strategy, including lifecycle stages, workflows, automation, lead routing, data quality, and reporting
* Partner with marketing to improve campaign-to-enrollment workflows, digital experiences, landing pages, forms, and attribution
* Improve technology supporting outbound and inbound engagement, including contact center workflows, call routing, agent tools, and automation
* Define product requirements, user stories, and acceptance criteria and partner with engineering through delivery.
* Develop and improve onboarding experiences, self-service capabilities, and referral processes
* Establish funnel metrics, dashboards, cohort analysis, and performance reporting to measure enrollment effectiveness
* Design and execute product experiments, evaluate results, and scale successful approaches
* Use customer feedback and behavioral data to identify opportunities and guide product decisions
* Leverage AI-enabled tools where appropriate to support product discovery, prototyping, automation, and user experiences
* Communicate product priorities, tradeoffs, results, and progress to stakeholders and leadership Requirements
* Bachelor's degree or higher
* 3+ years of Product Management or comparable experience, preferably supporting growth, acquisition, enrollment, or conversion-focused products
* Proven experience owning and improving an end-to-end customer or user funnel
* Strong background leading cross-functional initiatives and influencing teams without direct authority
* Hands-on experience with CRM and marketing automation platforms;
Hub Spot experience is strongly preferred
* Experience defining funnel metrics, analyzing cohorts, designing experiments, and using data to improve conversion
* Experience translating business and user needs into product requirements and successfully delivered features
* Familiarity with analytics and business intelligence tools, with the ability to independently evaluate performance data
* Experience developing onboarding, self-service, referral, or other customer activation experiences
* Exposure to contact center, outbound engagement, or sales enablement technologies is preferred
* Experience with AI-enabled products, personalization, or data-driven digital experiences is a plus
* Strong product judgment with a customer-centered and experiment-driven mindset
* Excellent written, verbal, analytical, and stakeholder-management skills
* Ability to operate effectively in a fast-paced environment with evolving priorities and ambiguous requirements
* Healthcare, caregiving, or other regulated-industry experience is a plus
* Ability to apply sound judgment when using AI within sensitive customer experiences
* Must be able to successfully complete a background check

Job Type Direct Hire Compensation
150000 - $175000