Social Media Content Manager

Job Title:

Social Media Content Manager

Location:

Waltham, MA

Reports to:

Senior Marketing Manager
Job Type: Full-time, M-F some nights and weekends
Salary: $55,000 – $110,000 depending on experience

We are looking for a creative powerhouse to lead the social media voice of Marathon Sports. You will be the primary social storyteller for our brand, responsible for capturing the energy of the New England running scene and the technical excellence of our products. This is a “boots on the ground” role, you’ll be at the finish lines, the 6:00 AM track workouts, and the store floors, creating high-frequency, high-impact content that converts.

• Multimedia Production:
  End-to-end creation of short-form video (Reels, Tik Tok) and high-quality
  photography. You aren’t just “using an iPhone”; you understand lighting, pacing, and trend-native
  editing.
• Brand Storytelling:
  Moving beyond “product shots” to tell the human stories of our runners,
  employees, vendors, and community partners.
• Channel Management & Frequency:
  Owning the content calendar across Instagram, Tik Tok,
  Facebook and emerging platforms, ensuring a consistent and daily presence.
• Strategic
  
  Collaboration:
  
  While you are the primary creator, you will act as the “creative director” for
  external agency photographers and facilitate our paid social program to ensure organic wins are
  amplified by spend.
• Community Engagement:
  Managing the “vibe” of the comments section and fostering real-world
  community through digital interaction.

• The Portfolio: A visible, successful track record of building an audience (either for a personal brand or a previous company). We want to see “the receipts.”
• Technical Stack:
  Proficiency in Adobe Creative Suite (Premiere, Lightroom) or advanced mobile
  editing tools (Cap Cut, etc.).
• Running Fluency:
  You don’t have to be a sub-3:00 marathoner, but you must understand “the life,” the gear, the culture, and why people show up to run in a nor’easter.
• Independence:
  The ability to see a story, grab a camera, and execute without a five-person crew.

• Location & Work Environment: This is a locally based role. The Social Media Manager must be
  available to work onsite at our Waltham, MA office when not capturing content at stores, community runs, or events. This is not a fully remote position.
• Travel: Ability and willingness to travel frequently to Marathon Sports retail locations and events
  across New England (MA, CT, RI, NH, ME, VT). Must have reliable transportation and flexibility to work occasional evenings and weekends to support store activations, brand events, and community runs.

Tier
Experience Level
Annual Salary Range

Entry 1-2 years experience $55,000 – $65,000

Mid-level 3-5 years (Proven growth, strong video portfolio) $75,000 – $88,000

Senior/Lead 5-8 years (Team/agency management, performance marketing exposure) $95,000 – $110,000

Marathon Sports is committed to building a brand that embodies community, discovery, and leadership within the run specialty industry. We are seeking a creator who is energized by being in the field, embedded in the community, and excited to grow with a brand that lives and breathes running.

If you are interested in this position, please send a resume and cover letter to jes