Senior Copywriter,Specialist Job Bethlehem Pennsylvania USA,Creative Arts/Media

This is a unique opportunity to join the writing team at RED, Vanguard's in-house agency that sits within Personal Investor Marketing. Our mission is to connect with individual investors through clear, compelling, and compliant communications that reinforce Vanguard’s brand and values. As an in‑house creative group, RED partners with business stakeholders to execute campaigns that balance creativity with regulatory rigor—ensuring every message is accurate, engaging, and aligned with strategic goals.

As a senior copywriter on this team, you’ll play a key role in shaping high‑profile content that informs and inspires investors. You’ll collaborate closely with designers, content strategists, and creative strategists to develop creative concepts and produce polished communications across channels—including digital, email, and video. This role calls for experience in video scriptwriting, along with a blend of strategic thinking and strong writing skills, with opportunities to influence content from initial concept through final execution.

Core

Responsibilities

Brainstorms and develops creative concepts with clients and colleagues incorporating a deep understanding of the business and industry. Gathers comments and feedback from editors, editorial and content managers, subject matter experts, and other relevant parties. Provides insightful feedback to content submitters.

Maintains up-to-date knowledge of assigned industry and of Vanguard products, processes, and/or services. Researches new topics as necessary.

Demonstrates initiative and creativity in identifying and meeting client needs.

Serves as mentor to less experienced writers by providing specific feedback on their copy, story ideas, new media formatting, and interviewing skills.

Contributes and oversees content creation from the planning or draft stage to completion. Assists with evaluating and fine‑tuning project scope, content strategy, requirements, and deadlines.

Responds to edits and changes from subject matter experts with flexibility, while maintaining quality and accuracy. Teaches and sets Vanguard writing style and standards.

Participates in special projects and performs other duties as assigned.

Qualifications

Minimum five years related work experience.
Undergraduate degree or equivalent combination of training and experience.

This is a hybrid position based in Malvern, PA, with remote work on Mondays and Fridays and in‑office collaboration Tuesday through Thursday.

Sponsorship

Vanguard is not offering visa sponsorship for this position.

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Senior Copywriter, Specialist