Creative Strategist DTC Ecommerce​/Remote

We’re looking for a highly analytical and creative Creative Strategist to lead ad ideation and performance-driven content direction. This role will be key in shaping winning ad angles, guiding production, and scaling high-performing creatives in a fast-paced startup environment.

• Develop creative briefs and ad angles for video and design teams
• Write and refine high-converting ad copy based on buyer persona insights
• Direct video production
  , including B-roll selection and script improvements
• Act as the strategic lead for the creative team, providing clear direction and insights
• Test, validate, and iterate on ad angles (e.g., knee joint, finger joint, hip joint)
• Continuously optimize creatives based on performance data and insights

• Expert-level copywriting skills for direct response ads
• Strong understanding of buyer psychology and personas
• Solid knowledge of media buying and ad performance metrics
• Experience in video production direction and content structuring
• Ability to create and guide static ad concepts
• Highly data-driven mindset (decisions based on performance, not personal preference)

• Remote Working for US Company
• Exposure to new technology & trend
• Competitive Salary
• Performance bonus