Plus más media Digital Media Senior Associate - Cultural Content Creator Remote

Position:
Digital Media Senior Associate - Cultural Content Creator (Full Time, Remote)

Organization: plus más media

Reports to:

Digital Media Manager

Location:

Full-time, 100% remote in the United States with occasional travel once every 2–3 months

COVID‑19:
We take Covid-19 safety very seriously. Employees must follow our Covid safety protocols and be fully vaccinated and boosted. Accommodations are provided to the extent required by law. For employees based in Florida and Texas, the COVID‑19 vaccine is encouraged but not required due to state law.

plus más media is an award‑winning nonprofit digital media venture that reaches over 6 million Latinos across the U.S. on platforms such as Instagram, Tik Tok, Facebook Messenger, and You Tube. Through its diverse portfolio—including Noticias para Inmigrantes, Revolution English, Somos Madres Latinas, +más Daily, and Latino Takes—the organization delivers trusted news, educational tools, community support, and entertainment that highlights cultural and trending topics for Latino audiences.

plus más media uses lean‑startup methodologies and audience‑centered strategies to scale civic engagement, advocacy impact, and revenue. The organization is passionate about leveraging digital media to inform, entertain, and empower its communities.

plus más media is seeking a highly creative, digitally fluent, and culturally attuned Digital Media Senior Associate – Cultural Content Creator to join its editorial team. This role is not a traditional journalism position; the successful applicant will be a storyteller who lives and breathes social media, understands internet culture, and can translate complex social, political, and cultural issues into engaging, shareable, innovative formats for Latino communities in the United States—native Spanish and Spanglish.

This role sits at the intersection of digital storytelling and cultural strategy. The ideal candidate experiments with new formats, franchises, and series, explores emerging platforms, and leverages social media and AI tools to maximize reach, relevance, and impact while maintaining accuracy, credibility, tone, and cultural resonance.

• Social‑First News & Cultural Content Production
  • Research, report, and adapt timely information and cultural stories for social‑media‑first distribution across Instagram, Tik Tok, You Tube Shorts, and emerging channels.
  • Translate complex social, political, and cultural topics into clear, accessible, and engaging short‑form content tailored to Latino audiences.
  • Ensure content meets high standards of accuracy, credibility, cultural relevance, and editorial integrity while remaining platform‑native and engaging.
• Innovative Cultural Content Creation & New Formats
  • Develop, script, and produce original social media content in Spanish and Spanglish—short‑form videos (Reels, Tik Toks, Shorts), carousels, static posts, and interactive stories (polls, quizzes, Q&A).
  • Experiment with new storytelling formats, franchises, and series focused on Latino culture, identity, work, immigration, and social impact.
  • Collaborate on ideation and pilots for new channels and content verticals.
• On‑Camera & Digital Storytelling
  • Serve as on‑camera talent for face‑forward or voice‑led videos, and produce effective faceless or text‑driven formats when appropriate.
  • Bring a confident, authentic, and culturally fluent presence that resonates with Latino digital audiences, especially Gen Z.
• Impact Report & Editorial Contributions
  • Research, pitch, and produce original impact‑driven stories and explainers that center Latino experiences in the U.S.
  • Contribute opinion, analysis, and cultural commentary pieces that provide context and reflection while remaining accessible and shareable.
  • Integrate diverse voices, community perspectives, and reliable sources into all reporting.
• Performance, Tools & AI Integration
  • Monitor and analyze content performance metrics to refine storytelling approaches and maximize reach and engagement.
  • Use social media management tools, analytics platforms, and AI‑powered tools (for scripting, research support, editing workflows, or ideation) to increase…