Ideation Strategist

Overview

Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast. The organization operates across digital media, philanthropy, consumer products, and innovative business initiatives, with a mission to entertain, inspire, and create social impact.

About the Role

Ideation strategists are key to bringing fresh, big ideas to light. They are internet savants full of big ideas, scientists leveraging data for creativity, and conduits for all things trending. While they are creatively inspired by their surroundings, they must also have a unique ability to understand that video virality is purposeful.

Our ideal candidate will have a duality to their personality to allow data to inform creativity. They will be limitless in new idea generation and also able to work within proven video formats. They are experts at getting people to click.

If the candidate wants to exceed our expectations, they will study the You Tube platform, master the relationship between title and thumbnail, flag areas of opportunity while pitching their reasoning concisely, and support the team to stay on the creative cutting edge. Ultimately learning what makes a good, clickable video will help our creative team develop even more successful formats to debut on the main channel.

• Research trends, topics, and keywords for the You Tube platform
• Develop/pitch new viral video ideas and formats independently and on assignment
• Review, sort, and synthesize raw inspiration
• Lead group brainstorm sessions
• Write and rewrite You Tube titles/thumbnail design copy
• Work with remote contractor team day to day to facilitate strategic creative inspiration

• Previous experience in You Tube preferred
• Knowledge of influencers/creators and current video trends, or willingness to learn quickly
• Humility and willingness to learn and grow; ability to be molded and taught
• Excellent written and verbal communication skills
• Willingness to be part of the team with strong communication skills and ability to adapt quickly

This is a contract-only role. The benefits listed below are for our full-time employees only.