Executive Creative Director - Visual Content; In-Office or Remote

Executive Creative Director Of Visual Content

Consistently ranking among American Banker magazine's "Best Banks to Work For" for over a decade, Zions Bancorporation is a "Collection of Great Banks" with local brand names and management teams in each of our major Western markets.

And because we've known that, for over 150 years, our success has come from the exceptional dedication, experience and talent of our diverse employee base, we're committed to being the premier employer of choice.

Our expanding marketing team is building something special—a dynamic, in-house Creative Studio that will transform how we connect with customers. Under fresh leadership from our newly appointed CMO, we're reimagining what marketing can be while supporting a bank known for its experienced bankers, exceptional service, and local leadership deeply rooted in the communities we serve. This isn't just another financial marketing role — it's your chance to shape a creative vision with real impact.

You bring the talent; we bring the opportunity.

We're seeking an exceptional Executive Creative Director of Visual Content to help lead and evolve our visual identity across photography, video, and illustration.

Marrying financial services expertise and creative excellence, this role is responsible for ensuring our enterprise brand and each of our seven affiliate brands express themselves with clarity, cohesion, and distinction through visual storytelling.

What You'll Do

As Executive Creative Director – Visual Content, you'll help develop and execute proprietary photography and video across the enterprise.

You'll partner cross-functionally to establish the visual standards that guide how we present ourselves across wealth management, commercial and small business banking, consumer banking, and our digital platforms. This includes defining video, photography and illustration principles, content direction and standards that balance regulatory requirements with compelling, human-centered design.

Equally important, you'll guide a producer and collaborate with the larger creative team in creating campaigns that move beyond transactional visuals to build lasting emotional connections with our clients in a way that reflects our commitment to helping clients achieve their financial goals.

Key Responsibilities

• Partner with marketing leadership, business segment leads, and affiliate marketing teams to translate business objectives into compelling visual strategies, concepts and execution
• Lead the creative development and visual content direction of integrated campaigns across digital, print, experiential, and emerging channels
• Establish and maintain visual identity systems that work across diverse audiences—from mass market clients to high-net-worth segments
• Source and hire freelance photo/video teams, illustrators. Source existing visual assets from creators. Curate stock photography.
• Direct the creative development process from initial brief through final execution, ensuring work meets both design excellence and regulatory compliance standards
• Mentor and develop creative talent, fostering a culture of curiosity, craftsmanship, and continuous improvement
• Collaborate with legal, compliance, and risk teams to push creative boundaries while maintaining appropriate guardrails
• Manage freelancer contracting, budgets, production schedules, and an image library of photography, video, and illustration
• Compellingly present creative work to senior leadership and stakeholders
• Stay attuned to design trends, visual storytelling innovation, and evolving client expectations in financial services
• Roll up your sleeves and contribute to both day-to-day creative needs and large-scale campaigns in this hands-on role

What You Bring

• Ten or more years of progressive creative leadership experience, with significant time spent developing visual identity systems and brand design frameworks
• Deep portfolio demonstrating excellence in visual storytelling, ideally within financial services, fintech, pharma, journalism or other trust-driven industries
• Proven ability to balance creativity with the constraints of regulated industries
• Exceptional visual sensibility across formats and…