Senior UX Product Designer, Channel

About the Role

We’re looking for a talented, well‑rounded Senior UX Product Designer who can create useful and easy‑to‑use streaming experiences. This senior designer should have extensive experience on consumer‑facing products, be comfortable thinking about customer value, and have a strong command of design details. The role demands fluency with designers, product managers, and engineers, and a track record of driving concepts all the way to launch.

Candidates should be independent operators, pragmatic, and guided by UX principles.

For California only, the estimated annual salary range is $217,900 – $270,000, plus benefits including health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

• Explore design directions, analyze pros and cons, and arrive at creative, thoughtful solutions.
• Communicate user experience through wireframes, flow diagrams, mockups, specs, and lightweight prototypes.
• Provide and receive feedback in design critiques with peers and cross‑functional team members.
• Balance qualitative and quantitative data to make user‑centered design decisions.
• Analyze and document interaction models and detailed case logic.
• Partner with product managers, engineers, and stakeholders to understand requirements and build unique experiences.
• Contribute throughout the product life‑cycle—from discovery, research, ideation, to AB tests.
• Collaborate with User Researchers to design and execute research methods for customer insights.
• Drive changes, refinements, and improvements to the user experience.
• Operate independently, take initiative, and move projects to completion without extensive guidance.
• Facilitate quick and effective decision‑making, ensuring efficient progress and alignment.

• 6+ years of relevant UX design experience.
• Proficiency in Figma.
• A passion for end‑to‑end user experience.
• Strong analytical skills for complex interaction paths.
• Strong visual design skills for high‑fidelity, near‑implementation‑ready designs.
• Experience with streaming TV and TV UI design.
• Collaboration experience with designers, researchers, product managers, and engineers.
• Excellent communication, facilitation, presentation, interpersonal, and analytical skills.
• Excellent problem‑solving skills and relentless attention to detail.
• Ability to work effectively in a dynamic, self‑managing environment.
• Confidence in decision‑making and careful trade‑off evaluation.
• Flexibility and adaptability when navigating change and ambiguity.
• Experience building with AI to create more effective workflows or tools.
• Excitement about AI’s potential to elevate UX practice.

Teams work in the office Monday through Thursday. Fridays are flexible for remote work, unless roles require five‑day office presence.

Roku offers a diverse range of benefits, including statutory and voluntary options such as healthcare (medical, dental, vision), life, accident, disability, commuter, and retirement plans (401(k)/pension). Benefits may vary by location.

Roku welcomes applicants of all backgrounds and provides reasonable accommodations in accordance with law. For accommodations during the hiring process, please contact