Director, TV, Video, Audio & Display

Overview

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it.

We support 100% remote work for this role.

As Director, TV, Video, Audio & Display (TVAD), you will lead a portfolio of clients as the senior, day‑to‑day owner of the relationship and growth agenda. You will align your team’s recommendations with client goals, set expectations, and build trust with senior stakeholders by proactively creating high‑value moments to meet, present, and influence decisions. You’ll partner with internal leaders to resolve escalations quickly, connect TVAD to Search, Social, Commerce/Retail Media, and Creative, and translate platform, competitive, and Bliss Point TVAD insights into executive‑ready actions.

You also own the financial health of your book: margin, utilization/capacity, and forecast accuracy, in partnership with the Client or Pod Leader and Finance.

Note:

This description reflects current expectations and may evolve with business needs.

• Client‑Centric Own senior‑stakeholder relationships and the client growth agenda; align full‑funnel TVAD plans (CTV/OTT, online video, digital audio/podcasts, programmatic display) to business goals; secure decisions on options and trade‑offs.
• Lead onboarding, transitions, escalations, and expansion; support new business with clear narratives tied to measurable impact.
• Product‑Led Orchestrate optimization across partners/DSPs (goal strategies, pacing, frequency/overlap control, quality/brand‑safety/verification); pilot safely, measure, and scale.
• Embed Bliss Point insights (Always‑On Incrementality, Brand/Creative/Customer Insights) into planning and allocation; close feedback loops with Product and Analytics to improve tools and models.
• Data & Measurement‑Driven Install strong, simple measurement habits: growth‑first innovation with success thresholds and read cadence (geo/lift/holdout where feasible; otherwise sound A/B or time‑series); forecast expected impact and risk.
• Help ensure data/ops health through close collaboration with the Media Investment team, and require forecast‑vs‑actual narratives in executive decisions.
• The Tinuiti Way Connect the dots across channels for clients: explain how TVAD complements Search, Social, Commerce/Retail Media, CRM, TV/Audio, and Creative; propose integrated plans and a straightforward measurement approach to prove combined lift; codify reusable playbooks.
• Owner Mindset Own the business like it’s yours: make and stand behind decisions that maximize client outcomes (growth, margin, LTV) within agreed guardrails; surface trade‑offs with clear thresholds/tolerances; keep a simple decision log tied to Rocks/KPIs.
• Financial stewardship with partners: forecast impact, track plan vs. actuals, and course‑correct quickly with Client Lead/Finance/Analytics; protect margin/utilization by prioritizing high‑value work and cutting busywork.
• Love Growth: spot and de‑risk larger opportunities with small, safe pilots and clear thresholds—then scale and document the playbook.
• Hate Waste: remove recurring waste at the root; set simple standards that prevent backslide and shorten time‑to‑resolution.
• People Leader Build and lead a high‑performing team: clear Rocks/KPIs, weekly 1:1s, timely feedback, capability development, and a succession bench; hire and onboard well; install governance that sustains quality and consistency; coach managers to lead the system.

• Experience 10+ years in TV/video/audio/display with proven results at scale across multiple partners (CTV/OTT/Linear, online video, digital audio/podcasts, programmatic display); management experience required.
• Technical Hands‑on knowledge of DSP/ad platforms and ad‑server workflows; frequency/overlap management;…